Business Lead Mailing Lists

Mailing Lists for Immigration Law Firms

Direct marketing and telemarketing are core components of sales strategies focused on immigration law firms. But before you can close the sale, you need to develop great leads -- and high-response-rate business mailing lists are the ticket to success.

Looking for sales leads? You're not alone.

For the sake of speed, the industry's top sellers rely on sales lead databases provided by reputable third-party lead vendors.

How Much To Pay For Lead Lists

Why do some business leaders spend small fortunes on office furniture and then refuse to buy lead lists?

The decision to purchase a lead list is a decision to invest in your company's future. It's the purchase of an asset that can deliver real financial returns in the form of increased sales revenues.

Still not convinced? Then consider this: every minute your sales unit spends trying to gather or update leads is a minute they aren't spending closing sales. It doesn't take very many hours spent on in-house lead generation to justify an investment in a quality lead list.

Characteristics of High-Converting Lead Lists

The best lead lists share several characteristics that are essential in selling to immigration law firms. Right out of the gate, you'll want a list that has been generated from a large contact database. For example, Experian Business Services offers B2B lead lists that have been culled from more than 14 million active U.S. businesses. For sellers to immigration law firms, a large database equates to a larger pool of targeted sales prospects. Since lead quality directly impacts conversion rates, you'll also want to focus your efforts on providers that are well established and reputable.

Tips for Prospecting with Lead Lists

First-rate lead lists increase the odds of positive immigration law firm responses. But before you can close deals, you'll need to use your lists to engage in prospecting.

Unfortunately, you can't avoid the hard work of picking up the phone and using the lead list to qualify prospects. Although not every immigration law firm on the list will greet your efforts with enthusiasm, the payoff for an investment in a targeted lead list will be noticeably higher conversion rates.

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