Small Business Technology News
Forbes Offers Small Businesses Insight Into Google+
Written by Jenna Weiner
Published: 7/14/2011
Overwhelmed by social media? The launch of Google+ presents a new social media challenge for small businesses.
When Google unleashed its social media site Google+, the news for small businesses was they would have to be learning another social media site.
A Forbes blog post written by Naveen Hariprasad said that if small businesses care about their online reputations and search engine optimization implications, they have to get on and learn how to use Google+. The post says the social media site is much like Facebook, but tries to extend users more privacy.
The change that is important for business, Hariprasad writes, is the "+1" feature of Google+. This button is the approval of a contact's post and validates that contact as a good source of information. The blog post said that Google envisions the button as a tool that ties together user-endorsed content across the web, which could eventually be used for SEO web results.
Hariprasad suggests businesses start trying out Google+ now to see what they can learn from it so as to be ahead of the curb.
Mark Henricks, in writing for Bnet.com, asked Jason Sadler, founder of social marketing site iwearyourshirt.com, what is good about Google+ for small businesses. Sadler told Henricks that right now is the prime time for businesses to get involved with the site, as there is "so much conversation and no noise" due to the lack of spammers.
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