October 17, 2017  
 
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Opening a Gift Plans Business

Opening a gift plans business is an excellent entrepreneurial opportunity as long as you separate yourself from the competition. We offer tips and advice that may be key to your ultimate success.

Thinking about opening a gift plans business? We tell you what you need to know to get started.
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Successful Business Plans for Gift Plans Businesses

If you've done your homework, you already know that writing a business plan is the most critical thing you can do for your company.

Although it might seem like an unnecessary formality, your gift plans company's business plan is a document that will shape your goals and strategies on a go-forward basis.

If that's not enough, consider that business plans inoculate your business from common startup mistakes. Lacking a solid business plan, many startups find themselves rudderless and incapable of executing consistent decision making processes, while committed business planners rely on their plans to guide all of their decision making and short-term planning efforts.

Evaluate Competitors

Well in advance of opening a gift plans business in your area, it's a smart move to find out what the competition looks like. We've provided the link below to help you get a list of local competitors in your area. Simply enter your city, state and zip code to get a list of gift plans businesses in your town.

How tough is the competition in the market you are considering? If the competition is too tough, you may need to think about starting the business in a different area or even start a completely different business instead.

Studying the Market

After you've evaluated your local competitors, it's a wise move to have a conversation with someone who is in the business. If you think your local competitors will give you advice, you're being overoptimistic. The last thing they want to do is help you to be a better competitor.

On the other hand, an individual who has a gift plans business in another town will be much more likely to talk with you, as long as they don't view you as a competitive threat. In that case, the business owner may be more than happy to discuss the industry with you. It can take a while to find an entrepreneur who is willing to talk, but it's well worth the effort.

How do you find a gift plans business manager who is willing to talk to you but doesn't live nearby?

We can help. Follow the link below, try a few city/state combos or zipcodes, and then start calling!

Acquisitions vs. Startups

Unfortunately, many inexperienced gift plans business entrepreneurs approach ownership with the mistaken idea that a startup is their only option when they could also pursue a business acquisition.

Both ownership strategies have their benefits and drawbacks. For first-time business owners, it makes more sense to buy an existing gift plans business than to attempt to build one from the ground up.

An acquired gift plans business is a known quantity; a startup is less certain because its forecasts depend on estimated outcomes. In a best case scenario, you'll be able to locate a turnkey operation with proven profitability and a well oiled business model.

Consider Buying a Franchise

The four-year survival rate for business startups is less than fifty-percent. Survival rates improve when entrepreneurs launch a gift plans business franchise. Unlike traditional business models, franchise startups launch with many of the resources and learnings that other startups acquire over time.

At a minimum, click the link below to explore the possibility of pursuing a franchised approach to your gift plans business startup.

More Advice for Startups

These additional resources regarding getting started as an entrepreneur may be of interest to you.

Buying a Franchise


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