Advice on Niche Market Exit Planning
Selling a Tourist Information and Attractions Business
Market perceptions play a role in your ability to sell a tourist information and attractions business. Yet great values are always received well in the business-for-sale marketplace. All it takes is a strategy to identify solid prospects and convert them to buyers.
You survived all the ups and downs of owning a business. Next, you'll need to prepare yourself to address the rigors of selling a tourist information and attractions business.
Undaunted by economic conditions, many tourist information and attractions business sellers are achieving their sale goals through deliberate sale strategies.
Broker vs. No Broker
When selling a tourist information and attractions business, you have two choices: Hire a broker to facilitate the sale or perform the sale unassisted. Is there a cost associated with hiring a broker? Sure - about 10% of the final sale prices. But a good broker will make selling your tourist information and attractions business much less painful. You can also expect to receive a higher sales price for your business in a broker-assisted deal.
Finding Prospects
Many sellers don't realize how many prospective buyers there are for their businesses. We frequently see qualified buyers emerge from the seller's network of business and personal acquaintances. In other cases, sellers take a proactive approach to finding likely buyers and contacting them directly. If possible, steer clear of selling to a competitor if for no other reason than the fact that competitors pay less for tourist information and attractions businesses than other buyers.
Identifying Serious Buyers
Unfortunately, many of the prospects you will encounter aren't serious buyers. Even though tire kickers are a fact of life in any sale scenario, they sap valuable time and energy that could be spent identifying more serious prospects. Your business broker can offer insights about how to quickly spot tire kickers. Never provide detailed information about your tourist information and attractions business until the prospect has been qualified as a serious buyer.
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