Niche Exit Planning Tactics

Selling a Water Softening and Conditioning Equipment and Supplies Rental Business

A lot can go wrong during the sale of a water softening and conditioning equipment and supplies rental business in today's economy. More than ever before, it's important for sellers to know the tactics and techniques that are being used to maximize sales price and achieve desired sale outcomes.

It's a fact: Successful business sales take time.

But at Gaebler, we see water softening and conditioning equipment and supplies rental businesses still selling at a brisk pace. And the ones that are commanding the highest price tags are the ones with sellers who are committed to the sale process.

What About Market Conditions?

No one plans to sell a water softening and conditioning equipment and supplies rental business in a down economy. So far, government intervention and promises that the economy is slowly recovering haven't been enough to alleviate many entrepreneur's fears. But when the economy fully rebounds, a shadow inventory of water softening and conditioning equipment and supplies rental businesses will flood the market and drive prices down even further. So what's our point? The economy isn't the most important factor in the sale of your business. Instead, you should be focusing on making your water softening and conditioning equipment and supplies rental business as attractive as possible so to buyers right now.

Adjusting Expectations

When you made the decision to sell your water softening and conditioning equipment and supplies rental business, you had a specific set of outcomes in mind. However, no one told the marketplace about your expectations. The outcome of your sale will be determined by market forces - not by your personal circumstances or desires. Surprises are inevitable, so to minimize the disappointment you will need to prioritize the outcomes you require from the sale. If buyers don't seem to be willing to meet your expectations, consult with your broker to modify your strategy and market approach.

Tips for Seller Financing

Business buyers are in a capital crunch. Banks and other lending institutions aren't eager to lend to unproven and undercapitalized water softening and conditioning equipment and supplies rental business buyers regardless of the business's potential. Rather than abandon their plans entirely, many buyers are pursuing finance concessions from sellers. It's common for sellers to finance as much as 70% of the purchase price with a payoff period of four or five years, sometimes in the form of a balloon payment at the end of the repayment period.

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