Niche Exit Planning Tactics

Selling a Writing Consultants Business

Is the economy still a little shaky for a business sale? Sure it is. Yet writing consultants businesses haven't been deterred. In fact, we think this economy is a ripe environment for a writing consultants business sale.

You won't find any magic formulas for selling a writing consultants business, especially while the market is struggling to overcome the perceptions created by a down economy.

However, serious buyers also understand the value of a good writing consultants business. So for writing consultants business sellers, today's market is all about convincing buyers that the numbers make their companies worth the asking price.

Preparing Your Writing Consultants Business for Sale

The outcome of a business sale is largely determined prior to a market listing. Profitable writing consultants business sales begin with a comprehensive strategy that incorporates planning, preparation and market positioning. Even though it may take years to adequately position your writing consultants business, the amount of preparation you perform will have direct correlation on asking and sale prices. It is especially helpful if your financial reports can demonstrate a multiyear growth trend for potential buyers.

Advantages of Hiring a Broker

A good broker can offer several benefits to business sellers. Right out of the gate, brokers know how to help their clients properly prepare their businesses for a sale. More importantly, brokers have the ability to identify serious buyers and maintain confidentiality throughout the sale process. Typical brokerage rates (a.k.a. success fees) run 10% of the final price - an expense that is usually recouped through a higher sales price and less time on the market.

Negotiation Teams

Business sellers are sometimes surprised to find themselves in the position of negotiator-in-chief. When you sell your writing consultants business, your business brokers may or may not be willing to conduct negotiations for you. Negotiation is a chess game, best played with the resources and backend support of a negotiation team. A negotiation team comprised of trusted advisors and senior business leaders is essential in helping you devise a winning negotiation strategy. More importantly, a negotiation team can serve as a sounding board -- an objective presence that prohibits your personal emotions from clouding your judgment or sabotaging your efforts to negotiate a successful deal.

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