The buzz in the marketplace is that now isn't the right time to sell an airline travel agency. Consequently, sellers are holding their businesses off the market until they are sure the market will sustain their asking prices.
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But at Gaebler, we see airline travel agencies still selling at a brisk pace. Like always, unprofitable and poorly positioned businesses struggle to find buyers while sellers who have invested time and effort to prepare their sale are being rewarded in the marketplace.
Advertising Your Sale
Profitable airline travel agency sales listings are intentionally promoted to the right prospects. However, confidentiality and other concerns can present challenges, even for sales professionals. The knowledge that your business is being sold almost always converts into negative PR with your customers and vendors. Business brokers are skilled at publicizing airline travel agency sales while maintaining the confidentiality that is critical to your business.
Selling to a Family Member
The idea of passing a business along to a family member sounds idyllic to many business owners. in reality, a family-based airline travel agency sale can be more complicated than selling to a stranger. If it isn't handled properly, a family sale can quickly create irreparable divisions within your family. Whether you offer the family member special concessions or not, either the buyer or other family members may take offense. Although it may seem odd, a sale to a family member can take longer than a sale to a stranger because it may take time to work through family issues prior to closing.
In an airline travel agency sale, pricing is based on a number of factors, including the costs incurred during the sale. Although they can significantly increase the final sale price, brokers typically receive a 10% commission. Professional consultations can also represent a significant expense during the course of an airline travel agency sale. Furthermore, your time has value, so you may need to include a personal compensation consideration in your expense estimates.
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