Business buyers face their own set of frustrations and complications. Capital is scarce and many buyers simply can't afford the entry requirements for an Assembly Of God church.
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Many business owners don't know that Assembly of God churches are still a hot commodity, to the extent that sellers have properly prepared them for the marketplace.
Objectivity is a rare commodity in a business sale. Your estimate of your company's worth is probably skewed by your emotions and your close, personal connection to the business. Although it may be a hard pill to swallow, you need to find a way to introduce objectivity into your sale. Many sellers create a negotiation team to minimize the effect of their personal emotions on negotiations. More importantly, this team can perform a reality check on your expectations for the sale.
Negotiating Your Sale
It's critical to negotiate from a position of strength. In an Assembly Of God church sale, knowledge is power -- the more you know about your business and prospective buyers, the easier it is to sway negotiations in your favor. However, the first step in good negotiating is to develop a sense of what you need to get out of the deal. A thorough understanding of sale price, possible concessions and other bottom line requirements gives you the ability to negotiate with confidence. A negotiating strategy is essential because it not only establishes parameters, but also creates a plan for overcoming buyer objections and impasses.
Selecting a Broker
Good business brokers inevitably produce better business sales. During the selection process, look for brokers with a proven track record of successful Assembly Of God church sales. Take our word for it -- Assembly of God churches are unique businesses and you need a broker who understands how to properly market your Assembly Of God church to prospective buyers. As a practical matter, you'll also want to focus your search on brokers who have pre-existing relationships with attorneys, appraisers, and other professionals who can provide assistance at various stages of the process.
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