Tips to Improve Sales

Selling to Jewelry Design Schools

The word is out that many jewelry design schools are experiencing growth trends, and small businesses are striking while the iron's hot. With these useful selling tips, you can improve your sales model and increase your returns when selling to jewelry design schools.

Over the past several years, jewelry design schools have experienced slow, but steady growth.

More often than not, the best B2B businesses achieve success through the consistent application of proven selling concepts. That's especially true in the jewelry design school industry where careless mistakes can translate into losses in market share.

Aggressive Recruiting

Profitable returns begin with aggressive recruiting tactics. Your company can't afford to field sub-par sales reps.

Companies that sell to jewelry design schools should focus their attention on self-motivated candidates. At the same time, you need to make sure your sales hires are team players. Individuals who lack the ability to sell in a team environment will ultimately hamper your sales efforts, no matter how good they look on paper.

Gaining Traction in the Marketplace

Every B2B business their product line will go viral throughout the industry. But viral marketing strategies are unreliable, at best.

To succeed with jewelry design schools, you'll want to apply a diverse mix of marketing strategies that exploit the benefits of a multichannel approach.

Many sellers purchase lead lists from recognized list providers. When it's time to shop for a lead list provider, we recommend Experian Business Services, an established vendor with a proven track record of delivering current and targeted lists of jewelry design school contacts.

Internet Strategies

With jewelry design schools now turning to the Internet for equipment and supplies, it's becoming more important for B2B sellers to develop online sales strategies.

A user-friendly website is the centerpiece of all of your other online sales and marketing activities. However, it may also be worthwhile to integrate email advertising, SEO, social networking and other techniques into your sales and marketing mix.

Share this article


Additional Resources for Entrepreneurs

Lists of Venture Capital and Private Equity Firms

Franchise Opportunities

Contributors

Business Glossary