July 25, 2014  
 
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7 Internet Tools That Every Business Should Use

Written by Jay Shapiro for Gaebler Ventures

Are you constantly looking for your desk calculator, or referring to the papers for the latest USD -- UK sterling exchange rates? Internet tools can come in useful when you need information fast.

We've heard it a million times before but it bears repetition, time is money.

When it comes to running your own business a lot of the administrative tasks can be made less laborious with the use of software. But there are also some useful internet tools or facilities that no business owner should do without. They make life easier and save you time. There are seven tools listed here and all will make running your business easier and some will even offer you an insight into how well received your website is by visitors and search engines alike.

Currency Converters

Online currency converters are really useful and the better ones will give accurate conversions from all currencies. How many times have you tried to work out an exchange rate in order to assess how your pricing stacks up in the eyes of your global customers? Currency converters are a godsend if you are doing business worldwide. Look for those that your bank or other trusted financial organizations use.

Financial Calendars

Each country's financial year is structured slightly differently. Use an online financial year calendar to find out when those you do business with are dealing with their end of year taxes. This will have a bearing on your business if you have invoices that need to be send out.

Time Zone Clocks

Are your worldwide customers awake or half asleep when you mail them or need to call? Use Time Zone Clocks on line to pick the best time to get in touch. Even knowing when an email blast will arrive can be useful. Mail shots that arrive at the end of the day when your client is out of the office might get overlooked the following day.

GoogleDuel

Compare two keywords of your choice to discover which occurs more frequently in searches. Useful when devising your SEO strategies. There can be a major difference between two words, learning which your clients are likely to use will mean you are better informed when it comes to including your tags and keywords in texts and content.

Tax Calculator

Use tax calculators to give yourself an idea of income tax or even VAT on goods. While you can do this yourself on a regular calculator these online tools offer you specific options. And many are set to calculate according to the year.

WordPress

Really user friendly blogging software, so you can do it yourself. Blogs now are an expected off-shoot of all good websites so it's well worth putting one together. Even if you don't write the content yourself you can at least lay out your blog to include categories that pertain to your business.

Google Analytics

Learn what your site's metrics actually mean. Google Analytics will help you learn about visitor rate, search popularity and the effectiveness of your marketing. Hearing it from the horse's mouth encourages you to up your game, include better written content and hone your promotion strategies so that they work for you. An ideal tracking tool.

Jay Shapiro is a freelance writer based in the UK. Jay has a particular interest in the emotive aspects of the entrepreneur's character. "Alongside the nuts and bolts of business, the character of the person is often the ingredient responsible for success."


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