Thinking about starting a business in Putnam, Connecticut? This step-by-step guide walks you through the major decisions you should consider before opening a new business in Putnam.
Are You Sure You Want to Do This?
Most new ventures do not succeed, in part because the entrepreneur did not have the perseverance and abilities that are necessary to succeed. So, before jumping into the world of entrepreneurship, consider all of the implications of being an entrepreneur.
Here are three things we recommend you do before you fully commit to starting a new business of your own.
- Talk to other entrepreneurs in Putnam. Ask them candidly what it's like to run a business.
- We recommend reading Why Small Businesses Fail. For aspiring new entrepreneurs, it's a must read article.
- Get feedback from somebody whom you trust. The people who know you best are often in the best position to tell you bluntly whether you will be a good entrepreneur.
Choosing the Right Company to Start
There are many businesses that you can start. How do you know which type of business is right for you? To stir your creative juices on what kind of business to start, take a look at Finding Your Niche in Life.
If you still are not sure what type of business to start, peruse the Good Businesses to Start section of our site. For example, you might be interested in our Starting a Dance Club guide or our Starting a Tatoo Parlor guide.
Don't forget that starting a business in Putnam has some implications. Some businesses will do better in Putnam than others. Only by spending some time analyzing Putnam demographics can you decide if there will be strong demand for your business idea.
Putnam, Connecticut Demographic Information
Putnam has an active business community that includes small businesses,
mid-sized businesses and large businesses.
To give you a better feel for Putnam demographics for small businesses, we have tabulated the small business sizes, based on number of employees, for business in Putnam.
| Business Size | # of Businesses |
| 1-4 Employees |
858 |
| 5-9 Employees |
396 |
| 10-19 Employees |
342 |
| 20-49 Employees |
198 |
| 50-99 Employees |
66 |
| 100-249 Employees |
36 |
| 250-499 Employees |
6 |
| 500-999 Employees |
6 |
| 1000+ Employees |
0 |
| All Putnam Businesses |
1908 |
As a new Putnam entrepreneur, you may also be interested in the table below. It shows how many businesses there are in Putnam for each business category. By looking at this chart, you can get
a general sense for how much competition there is in the business niche that
you are pursuing.
| Business Type |
# of Businesses |
| Advertising Agencies |
1 |
| Ambulance Services |
1 |
| Automotive Parts and Accessories Stores |
2 |
| Beauty Salons |
8 |
| Beer, Wine, and Liquor Stores |
5 |
| Boat Building |
1 |
| Book Stores |
1 |
|
Caterers |
1 |
| Cemeteries and Crematories |
1 |
| Child Day Care Services |
3 |
| Civic and Social Organizations |
2 |
| Clothing Accessories Stores |
1 |
| Coin-Operated Laundries and Drycleaners |
1 |
| Commercial Lithographic Printing |
1 |
| Commercial Screen Printing |
1 |
|
Computer and Software Stores |
2 |
| Credit Unions |
2 |
| Discount Department Stores |
2 |
| Document Preparation Services |
1 |
| Electrical Contractors |
4 |
| Electronic Shopping |
1 |
| Elementary and Secondary Schools |
2 |
| Engineering Services |
2 |
|
Fabric Coating Mills |
1 |
| Family Clothing Stores |
1 |
| Finish Carpentry Contractors |
2 |
| Fitness and Recreational Sports Centers |
2 |
| Food (Health) Supplement Stores |
2 |
| Framing Contractors |
1 |
| Fruit and Vegetable Markets |
1 |
| Full-Service Restaurants |
13 |
|
Funeral Homes and Funeral Services |
3 |
| Furniture Stores |
2 |
| General Automotive Repair |
2 |
| General Freight Trucking, Local |
1 |
| General Medical and Surgical Hospitals |
1 |
| General Rental Centers |
2 |
| Gift, Novelty, and Souvenir Stores |
1 |
| Golf Courses and Country Clubs |
1 |
|
Grantmaking Foundations |
1 |
| Hardware Merchant Wholesalers |
2 |
| Hardware Stores |
1 |
| Heating Oil Dealers |
1 |
| Home Health Care Services |
2 |
| Household Appliance Stores |
1 |
| Industrial Mold Manufacturing |
1 |
| Insurance Agencies and Brokerages |
4 |
|
Jewelry Stores |
1 |
| Land Subdivision |
1 |
| Landscaping Services |
2 |
| Limited-Service Restaurants |
7 |
| Machine Shops |
1 |
| Mail-Order Houses |
1 |
| Masonry Contractors |
2 |
| Materials Recovery Facilities |
1 |
|
Mobile Food Services |
1 |
| Motorcycle Dealers |
1 |
| Narrow Fabric Mills |
1 |
| New Car Dealers |
5 |
| Newspaper Publishers |
1 |
| Nursing Care Facilities |
2 |
| Offices of Bank Holding Companies |
1 |
| Offices of Certified Public Accountants |
1 |
|
Offices of Chiropractors |
2 |
| Offices of Dentists |
6 |
| Offices of Lawyers |
7 |
| Offices of Optometrists |
1 |
| Offices of Podiatrists |
1 |
| One-Hour Photofinishing |
1 |
| Optical Goods Stores |
1 |
| Outdoor Power Equipment Stores |
1 |
|
Paint and Coating Manufacturing |
1 |
| Paint and Wallpaper Stores |
1 |
| Painting and Wall Covering Contractors |
1 |
| Periodical Publishers |
1 |
| Pet and Pet Supplies Stores |
1 |
| Petroleum Bulk Stations and Terminals |
1 |
| Pharmacies and Drug Stores |
2 |
| Polystyrene Foam Product Manufacturing |
1 |
|
Precision Turned Product Manufacturing |
1 |
| Prepress Services |
1 |
| Radio Stations |
1 |
| Railroad Rolling Stock Manufacturing |
1 |
| Ready-Mix Concrete Manufacturing |
1 |
| Refrigerated Warehousing and Storage |
1 |
| Residential Remodelers |
2 |
| Reupholstery and Furniture Repair |
1 |
|
Roofing Contractors |
1 |
| Savings Institutions |
3 |
| Securities Brokerage |
1 |
| Shoe Stores |
1 |
| Siding Contractors |
1 |
| Site Preparation Contractors |
1 |
| Snack and Nonalcoholic Beverage Bars |
5 |
| Sporting Goods Stores |
2 |
|
Sports and Recreation Instruction |
1 |
| Tax Preparation Services |
5 |
| Temporary Help Services |
3 |
| Theater Companies and Dinner Theaters |
1 |
| Travel Agencies |
1 |
| Used Household and Office Goods Moving |
1 |
| Used Merchandise Stores |
2 |
| Veterinary Services |
1 |
|
Video Tape and Disc Rental |
1 |
| Wholesale Trade Agents and Brokers |
1 |
| Wired Telecommunications Carriers |
1 |
| Wood Container and Pallet Manufacturing |
1 |
Should You Franchise?
As you drive around Putnam, you may be surprised to see how many franchises there are in the area. But is franchising the right option for you?
Our recommendation is that you investigate buying a franchise. We have many articles on franchises, such as Credit and Franchise Purchasing. Become a franchising expert of sorts by reading more of our Articles on Franchising.
You can find franchise opportunities by browsing our Franchise Opportunities Directory.
Representative franchise opportunities include Subway Franchises and Starbucks Franchises. Alternatively, you can browse franchise categories, such as Accounting Franchises and Moving Franchises.
Note on Putnam Franchise Opportunities: You will need to contact franchisors directly to see if their franchises are available in Putnam.
Should You Buy an Existing Putnam Business?
An excellent way to get started in business is to Buy a Business in Connecticut. Follow that link and you may find several good businesses for sale in Putnam.
Before buying a business, be sure to read this article: How to Buy a Business.
Naming the Company
A good company name can give a big boost to a new startup. It might seem like an easy thing to do, but there are many things to consider when naming a business.
Companies like Starbucks, Apple, Target, Microsoft and Intuit all have strong company names that are easy to remember and have become well-loved brands. Wouldn't it be nice if your new company name got on a similar track?
To get up to speed on what makes for a good company name, we encourage you to read this useful article: Branding Advice.
On a final note, given that you are opening a business in Putnam, it's imperative that you check now that your company name has not already been claimed by another Connecticut business.
Forming a Company in Putnam, Connecticut
It's essential that your business is formed as a legal entity that is separate from its owners. Without a legal structure for the business, you can be held personally liable for the actions, debts and obligations of your company.
When forming a company, you will pick from many company types, such as a traditional C-corporation, a Limited Liability Company (LLC), or an S-corporation.
Incorporation is a very popular way to form a business. Of course, you have to decide which type of corporation to form and where to incorporate. If you are starting a business in Connecticut, you don't necessarily have to incorporate in Connecticut. As it turns out, you are allowed to incorporate in any state you would like to. However, if you do incorporate in another state, you'll have to register as a foreign corporation in your home state.
There are many nuances to forming a company. We recommend you read some of the educational articles about company formation that are availabe on our site, such as Incorporation Advice. You may also want to seek the advice of an lawyer. On a final note, since you will be starting a business in Putnam, Connecticut, our web page covering Incorporating in Connecticut may be a useful resource if you decide to incorporate in Connecticut.
Don't Skip the Business Plan
A business plan is critical in laying a solid foundation for your business success. Indeed, a business plan is a written description of the future you envision for your business. Starting a business without a business plan is a recipe for disaster.
If you want more information on writing business plans, we recommend reading The Art of the Executive Summary. A great resource for business planning assistance is the face-to-face free consulting available from your local SCORE chapter in Connecticut.
Getting Money to Start a Business
Raising money to fund your new Putnam business requires strong organization skills and perseverance. To obtain business financing, you will need to hear a lot of rejections before you finally find a funding solution that works for you.
Recognizing this challenge, this site contains dozens of articles on raising money, including one we recommend entitled Getting a Small Business Loan.
For Putnam entrepreneurs on the hunt for startup funding, browse our List of Connecticut Angel Investors and our List of Connecticut Venture Capital Firms.
Marketing Your New Venture
To rise above the crowd in Putnam and build your business, you need a excellent marketing plan.
There are myriad resources on this site to help you with your marketing plan. Marketing Research discusses marketing strategy and tactical marketing in a way that should get you thinking about how to creatively promote your business. That's just a sampling of the many useful articles we have on Marketing a Small Business.
Ramping Up Sales
Mastering the art of selling is essential if you want your new Putnam business to do well.
Clever sales techniques can transform any business from good to great. The good news is we can help you to make selling a big competitve advantage for your new firm.
Sales Prospecting offers some helpful tips on how to sell. It's one of several good articles on our site regarding Entrepreneurial Selling.
How to Improve Your Entrepreneurial Abilities
Successful entrepreneurs recognize that they need to continually improve.
Given that you are starting a business in Putnam, Connecticut, you should check out some of the many programs available at nearby Connecticut universities, colleges and community colleges. You should also check if there are any networking groups or organizations in which Putnam entrepreneurs get together to network and trade their business experiences.
Next Steps
Most new Putnam businesses underestimate the number of challenges they will face.
If you choose the right business and love what you do, you will greatly increase your odds of success.
We are here to help Putnam businesses to be successful. We believe entrepreneurship is an amazing engine for job creation in Putnam, neighborhood development and overall economic health.
More Entrepreneurial Resources for Starting a Business in Putnam, Connecticut
Here are more links that we believe will help you be successful in starting a business in Putnam.
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