October 21, 2017  
 
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Starting a Health Information & Referral Services Business

Starting a health information and referral services business is your ticket to owning a good, stable business but it's important to plan out the business in detail before you start. This article contains a friendly, comprehensive guide on successfully operating a small business.

Thinking about opening a health information and referral services business? We tell you what you need to know to get started.
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Characteristics of a Good Health Information & Referral Services Company Business Plan

Every business plan is unique. However, the most effective business plans do address specific sound business plan elements:

  • Mission Statement Your description of your health information and referral services business's reason for existing.
  • Goals & Objectives A list of mile markers on your health information and referral services business's road to success.
  • Financial, Marketing & Action Plans Specific plans that describe your business environment, demographic targets and quantitative estimates.

Evaluate the Competition

Prior to opening a health information and referral services business within your community, it's worthwhile to see what the competition looks like. Use the link below to generate a list of competitors in your city. Just enter your city, state and zip code to get a list of health information and referral services businesses in your community.

Before you open up shop, make sure you know what you will offer to your customers that provides a significant advantage over your competition's offering.

Learning More About the Industry

If you want to open a health information and referral services business it's a smart move to learn as much as you can from somebody who is already in the business. If you think your local competitors will give you advice, you're being overoptimistic. Why would they want to educate a future competitor?

Fortunately, somebody who runs a health information and referral services business in another town may be willing to share their entrepreneurial wisdom with you, provided that you won't be directly competing with them. In fact, they are often very willing to share startup advice with you. Our estimate is that you may have to contact many business owners to find one who is willing to share his wisdom with you.

Where would you find a health information and referral services business founder in a different locale who can assist you?

Here's how we would do it. Try the useful link below and key in a random city/state or zipcode.

Three Arguments for Buying a Health Information & Referral Services Business

It's almost always preferable to buy a health information and referral services business than to pursue a health information and referral services business startup.

You'll want to conduct a comprehensive due diligence process, but here are three arguments why you should think about buying instead of a startup.

  • Proven Profitability. Startups struggle to bring in revenue right out of the gate while existing businesses usually have a steady stream of income.
  • Operational Efficiency. When you're shopping for a health information and referral services business, be sure to look for ones that have all of the necessary processes and systems to ensure seamless operations from your first day of ownership.
  • Capital Acquisition. Lenders, investors and other funding sources almost always prefer business purchases to startups.

Explore Franchising Options

Startup small business owners sometimes lack the experience and resources to make a go of it in a competitive business environment. Franchised startups have an edge over other startups because they launch with many resources already in place.

Our health franchise directory contains information about some of the best health information and referral services business franchisors in the nation and gives you the ability to identify the one that is right for you.

More Advice for Startups

These additional resources regarding starting a business may be of interest to you.

Starting a Business

Naming My Business

How to Get a DUNS Number


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Already Own a Health Information & Referral Services Business?

If you currently own a health information and referral services business, these resources will come in handy:

Marketing a Health Information and Referral Services Business

Selling a Health Information and Referral Services Business

Do You Sell to Health Information & Referral Services Businesses?

If you sell to health information and referral services businesses, you're in the wrong place. Try these resources instead:

Selling to Health Information and Referral Services Businesses

Mailing Lists for Health Information and Referral Services Businesses

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