Startup Advice

Starting an Elastic Goods Retailer

If you are intent on opening an elastic goods retailer, the first step is taking the time to understand the industry and your local market.

Wondering how to start an elastic goods retailer? We take you step-by-step from start to success.

How to Write a Top Quality Elastic Goods Retailer Business Plan

A business plan is the skeletal framework for your elastic goods retailer's mission, goals and strategic vision.

Since lenders and investors will use your plan to gauge risk, it needs to contain industry-specific benchmarks and a detailed marketing plan.

For the sake of accuracy, you'll want to educate yourself about how to write the market analysis section of a business plan. It includes the identification of your target market and in many cases, the inclusion of supporting research to back up your claims and sales forecasts.

Take a Look at the Competition

Well in advance of opening an elastic goods retailer in your area, it's a smart move to determine how many competitors you have. We've provided the link below to help you find competitors near you. After clicking on the link, type in your city, state and zip code to get a list of elastic goods retailers near you.

How tough is the competition in the market you are considering? If the competition is too tough, you may need to think about starting the business in a different area or even start a completely different business instead.

Studying the Market

Once you've finished assessing the competion, it's a wise move to talk to somebody who is already in the business. It's very unlikely that the local competition will talk to you. It'd be crazy for them to teach you the business.

On the other hand, an individual who has an elastic goods retailer in a different city can be a great learning resource for you, given that you don't compete with them in their area. Indeed, many experienced entrepreneurs enjoy offering advice to startup entrepreneurs. It can take a while to find an entrepreneur who is willing to talk, but it's well worth the effort.

How do you find an elastic goods retailer founder in another city who you can speak with?

It's not that hard. Just use the handy link below and enter in a random city/state or zipcode.

Getting Started in Elastic Goods Retailer Ownership

Would-be elastic goods retailer business owners can either launch a new business or acquire an existing operation.

Startup elastic goods retailers can be attractive because they allow the entrepreneur to have more control and greater influence. Yet startups are also more difficult to finance because their nature is inherently risky.

Acquired elastic goods retailers are known quantities - and are less risky for lenders. Although buying a business doesn't guarantee success, it substantially increases your odds of obtaining financing and achieving profitability.

Don't Rule Out Franchising

Your chances of achieving the entrepreneurial goal of thriving in your new business are substantially improved if you purchase a franchise and benefit from the prior work of others and their lessons learned.

As part of your process in starting an elastic goods retailer, you ought to investigate whether franchise opportunities in your space might make your life much easier.

The link below gives you access to our franchise directory so you can see if there's a franchise opportunity for you. You might even find something that points you in a completely different direction.

Related Articles on Starting a Company

These additional resources regarding starting a business may be of interest to you.

Characteristics of Successful Entrepreneurs

Share this article


Additional Resources for Entrepreneurs

Lists of Venture Capital and Private Equity Firms

Franchise Opportunities

Contributors

Business Glossary