Selling to an Industry

Selling to Concrete Tanks Businesses

Leading concrete tanks businesses work with vendors who can help them be more successful. If your offerings appeal to this market, it's time to learn how to sell to concrete tanks businesses in the new economy.

There are no one-size-fits-all strategies for selling to concrete tanks businesses. The recipe for success is the same as it is in many other industries.

Don't be intimidated by the speed of the marketplace. Although speed is important, solid business principles and common sense will make the biggest difference in the success or failure of your selling efforts.

High Impact Strategies

Winning sales strategies leverage cost efficiencies to deliver higher profit margins. In many cases, these strategies focus on fully utilizing resources that already exist in your organization.

By coordinating your business' sales and marketing strategy with resources such as your company website, social media presence and PR initiatives, you can dramatically increase the ROI of the resources you use to sell to concrete tanks businesses.

CRM Software

CRM (Customer Relationship Management) technology is standard fare for most B2B enterprises.

When used properly, CRM can enhance your company's interactions with customers and prospects. If you don't currently use CRM, there's no better time than the present to get started. Companies that already use a CRM solution need to analyze their processes to make sure it is being used to its full potential.

In the B2B concrete tanks business industry, the inefficient use of CRM can put your business at a competitive disadvantage.

Direct Marketing Strategies

Direct marketing is an effective way to sell to concrete tanks businesses. The benefit of direct marketing is that it is an efficient method reaching qualified prospects with targeted messaging. From a sales perspective, direct marketing establishes a platform for relationships with concrete tanks businesses that can benefit from your products or services.

The sticking point of direct marketing is lead generation. Since finding leads is time-consuming and difficult, we recommend using lead lists supplied by established third-party vendors. Over the years we've found that Experian is one of the best in the business with a reputation for supplying consistently reliable lists of concrete tanks businesses that are primed for sales pitches.

Share this article


Additional Resources for Entrepreneurs

Lists of Venture Capital and Private Equity Firms

Franchise Opportunities

Contributors

Business Glossary