Root Cause Analysis for Deficient Sales - 7/28/2015 - If your company's sales are not where you want them to be, don't overthink things. Thinking about things at a rudimentary level of complexity will often let you quickly and easily see what the right answers are.
Alibaba Goes Global - 6/16/2015 - Alibaba CEO, David Zhang, says that international growth is the online giant's new number one priority. Here's what it means for e-commerce providers in the U.S. and other markets.
Franchises Finally Starting to Embrace New Technologies - 7/27/2015 - Historically, the franchising sector has been slow to adopt innovative, new technologies. But that's changing as franchisees and some franchisors see technology as a critical resource for operational and financial improvement.
Are Franchisors Employers? - 7/17/2015 - If franchisors are considered employers, the franchising model is in jeopardy. A high-stakes battle is underway in this heated debate.
Brand Sabotage - 7/16/2015 - Based on the latest big-brand PR crisis, the fall of Subway's Jared from grace, you might think that the leading causes of brand damage are outside of your control. Not so.
How to Approach Social Media - 7/8/2015 - How much time and money should a business spend on social media? Here are a few guidelines for defining your company's social media strategy and budget.
Is Social Worth It? - 7/7/2015 - As a business owner or executive, you may be wrestling with how much time and money to invest in social media. Here's perspective that will help you decide exactly what to do.
Walmart Is New Favorite Store for Millennials - 6/18/2015 - In a development that shocked nearly everyone (including store execs), Walmart has emerged as one of the Millennial generation's favorite shopping destinations. Here's why.