Are you starting a business in Aspen, Colorado? This article discusses the most important things to consider when opening a business in Aspen.
Aspen, Colorado Demographic Information
Aspen has an active business community that includes small businesses,
mid-sized businesses and large businesses.
To give you a better feel for Aspen demographics for small businesses, we have tabulated the small business sizes, based on number of employees, for business in Aspen.
| Business Size | # of Businesses |
| 1-4 Employees |
2472 |
| 5-9 Employees |
551 |
| 10-19 Employees |
345 |
| 20-49 Employees |
258 |
| 50-99 Employees |
57 |
| 100-249 Employees |
30 |
| 250-499 Employees |
21 |
| 500-999 Employees |
0 |
| 1000+ Employees |
3 |
| All Aspen Businesses |
3737 |
As a new Aspen entrepreneur, you may also be interested in the table below. It shows how many businesses there are in Aspen for each business category. By looking at this chart, you can get
a general sense for how much competition there is in the business niche that
you are pursuing.
| Business Type |
# of Businesses |
| Advertising Agencies |
5 |
| Appliance Repair and Maintenance |
2 |
| Architectural Services |
37 |
| Art Dealers |
19 |
| Automotive Glass Replacement Shops |
1 |
| Automotive Parts and Accessories Stores |
1 |
| Barber Shops |
2 |
| Beauty Salons |
13 |
| Bed-and-Breakfast Inns |
5 |
| Beer, Wine, and Liquor Stores |
6 |
| Book Publishers |
2 |
| Book Stores |
3 |
| Bottled Water Manufacturing |
2 |
| Business Associations |
1 |
| Cable and Other Program Distribution |
1 |
| Cafeterias |
2 |
| Camera and Photographic Supplies Stores |
2 |
| Car Washes |
1 |
| Carpet and Upholstery Cleaning Services |
1 |
| Caterers |
8 |
| Cemeteries and Crematories |
1 |
| Child and Youth Services |
3 |
| Child Day Care Services |
7 |
| Children's and Infants' Clothing Stores |
3 |
| Civic and Social Organizations |
7 |
| Clothing Accessories Stores |
5 |
| Coin-Operated Laundries and Drycleaners |
1 |
| Commercial Bakeries |
1 |
| Commercial Photography |
5 |
| Computer Systems Design Services |
15 |
| Convenience Stores |
1 |
| Convention and Trade Show Organizers |
6 |
| Convention and Visitors Bureaus |
1 |
| Couriers |
1 |
| Curtain and Drapery Mills |
1 |
| Custom Computer Programming Services |
1 |
| Digital Printing |
1 |
| Direct Life Insurance Carriers |
1 |
| Direct Mail Advertising |
1 |
| Direct Title Insurance Carriers |
3 |
| Directory and Mailing List Publishers |
1 |
| Document Preparation Services |
2 |
| Drinking Places (Alcoholic Beverages) |
7 |
| Electric Power Distribution |
1 |
| Electrical Contractors |
14 |
| Elementary and Secondary Schools |
2 |
| Employment Placement Agencies |
1 |
| Engineering Services |
5 |
| Facilities Support Services |
2 |
| Family Clothing Stores |
10 |
| Fine Arts Schools |
2 |
| Finish Carpentry Contractors |
6 |
| Fitness and Recreational Sports Centers |
9 |
| Floor Covering Stores |
3 |
| Florists |
4 |
| Food (Health) Supplement Stores |
1 |
| Food Service Contractors |
1 |
| Framing Contractors |
4 |
| Full-Service Restaurants |
50 |
| Furniture Stores |
3 |
| General Automotive Repair |
1 |
| General Freight Trucking, Local |
1 |
| General Medical and Surgical Hospitals |
1 |
| General Rental Centers |
1 |
| Gift, Novelty, and Souvenir Stores |
5 |
| Glass and Glazing Contractors |
1 |
| Gold Ore Mining |
1 |
| Golf Courses and Country Clubs |
2 |
| Grantmaking Foundations |
9 |
| Graphic Design Services |
7 |
| Hand and Edge Tool Manufacturing |
1 |
| Hardware Stores |
2 |
| Home Health Care Services |
1 |
| Household Appliance Stores |
1 |
| Industrial Design Services |
2 |
| Insurance Agencies and Brokerages |
6 |
| Interior Design Services |
16 |
| Internet Publishing and Broadcasting |
1 |
| Internet Service Providers |
2 |
| Investment Advice |
4 |
| Janitorial Services |
8 |
| Jewelry Stores |
19 |
| Junior Colleges |
1 |
| Land Subdivision |
5 |
| Landscape Architectural Services |
7 |
| Landscaping Services |
14 |
| Lessors of Other Real Estate Property |
1 |
| Limited-Service Restaurants |
15 |
| Limousine Service |
2 |
| Local Messengers and Local Delivery |
1 |
| Locksmiths |
1 |
| Luggage and Leather Goods Stores |
5 |
| Mail-Order Houses |
1 |
| Marketing Consulting Services |
6 |
| Masonry Contractors |
2 |
| Media Representatives |
2 |
| Men's Clothing Stores |
1 |
| Miscellaneous Intermediation |
8 |
| Mortgage and Nonmortgage Loan Brokers |
3 |
| Motion Picture and Video Distribution |
1 |
| Motion Picture and Video Production |
11 |
| Motor Vehicle Towing |
2 |
| Museums |
3 |
| Musical Groups and Artists |
3 |
| Musical Instrument and Supplies Stores |
1 |
| Natural Gas Distribution |
1 |
| New Car Dealers |
1 |
| New Housing Operative Builders |
2 |
| Nonresidential Property Managers |
10 |
| Office Administrative Services |
5 |
| Office Supplies and Stationery Stores |
2 |
| Offices of Certified Public Accountants |
16 |
| Offices of Chiropractors |
5 |
| Offices of Dentists |
9 |
| Offices of Lawyers |
44 |
| Offices of Optometrists |
1 |
| Offices of Other Holding Companies |
2 |
| Offices of Real Estate Appraisers |
4 |
| Ophthalmic Goods Merchant Wholesalers |
1 |
| Optical Goods Stores |
3 |
| Paint and Wallpaper Stores |
1 |
| Painting and Wall Covering Contractors |
8 |
| Parking Lots and Garages |
1 |
| Passenger Car Rental |
5 |
| Payroll Services |
1 |
| Periodical Publishers |
4 |
| Pet and Pet Supplies Stores |
1 |
| Pet Care (except Veterinary) Services |
3 |
| Petroleum Bulk Stations and Terminals |
1 |
| Pharmacies and Drug Stores |
3 |
| Photography Studios, Portrait |
4 |
| Portfolio Management |
3 |
| Private Mail Centers |
2 |
| Professional Employer Organizations |
1 |
| Professional Organizations |
2 |
| Public Relations Agencies |
2 |
| Quick Printing |
1 |
| Radio Stations |
1 |
| Real Estate Credit |
2 |
| Recreational Goods Rental |
6 |
| Repossession Services |
1 |
| Residential Property Managers |
23 |
| Residential Remodelers |
18 |
| Reupholstery and Furniture Repair |
1 |
| Roofing Contractors |
2 |
| Scheduled Passenger Air Transportation |
4 |
| Securities Brokerage |
4 |
| Security Guards and Patrol Services |
1 |
| Shoe Stores |
2 |
| Site Preparation Contractors |
2 |
| Skiing Facilities |
4 |
| Snack and Nonalcoholic Beverage Bars |
5 |
| Sporting Goods Stores |
21 |
| Sports and Recreation Instruction |
6 |
| Taxi Service |
2 |
| Television Broadcasting |
2 |
| Temporary Help Services |
5 |
| Temporary Shelters |
1 |
| Theater Companies and Dinner Theaters |
1 |
| Tile and Terrazzo Contractors |
1 |
| Tire Dealers |
1 |
| Title Abstract and Settlement Offices |
2 |
| Tour Operators |
5 |
| Travel Agencies |
17 |
| Used Household and Office Goods Moving |
1 |
| Used Merchandise Stores |
7 |
| Veterinary Services |
2 |
| Wholesale Trade Agents and Brokers |
1 |
| Window Treatment Stores |
1 |
| Wired Telecommunications Carriers |
2 |
| Women's Clothing Stores |
14 |
What About Buying an Existing Aspen Business?
An excellent way to get started in business is to Buy a Business in Colorado. Follow that link and you may find several good businesses for sale in Aspen.
For anybody who wants to buy a business, we recommend reading this useful article: Buying a Business.
Naming the Company
Making the right decision when choosing a company name is very important. There are many decisions you'll make now that you can change later, but changing a company name years down the road is not very easy. So, choose a good company name at the outset.
Pick a company name that isn't too generic. If you do a search engine search for your proposed name and a billion results come up, you may want to reconsider the name. It's much easier to come up in the search engines when your name is fairly unique.
To get up to speed on what makes for a good company name, we encourage you to read this useful article: Naming a Business.
There's one other important factor when naming a business. Since you are planning on starting a business in Aspen, it's imperative that you check now that no other Colorado company is using the business name you want to use.
Forming a Company in Aspen, Colorado
A critical step is ensuring that your business is formed as a legal entity that is separate from its owners. Doing so will insulate you from personal liability for business debts and obligations.
The entity you form can be a traditional C-corporation, a Limited Liability Company (LLC), or an S-corporation.
Incorporating is a very popular way to form a business. Of course, you have to decide which type of corporation to form and where to incorporate. If you are starting a business in Colorado, you don't necessarily have to incorporate in Colorado. As it turns out, you can incorporate in the state of your choosing. However, if you do incorporate in another state, you'll have to register as a foreign corporation in your home state.
There are many nuances to forming a company. We recommend you read some of the educational articles about company formation that are availabe on our site, such as Company Formation. You may also want to seek the advice of an attorney. Finally, if you are starting a business in Aspen, Colorado, our information on Incorporating in Colorado may be a useful resource if you decide to incorporate in Colorado.
Bring in Revenues
Mastering the art of selling is essential if you want your new Aspen business to do well.
Not knowing how to sell can result in lost customers and minimal market share. Fortunately, we've got plenty of good advice to help you improve your selling skills.
Hiring Good Sales People offers some helpful tips on how to sell. It's one of several good articles on our site regarding Entrepreneurial Selling.
Advancing Your Entrepreneurial Skills
Good business owners recognize that they don't know everything.
Given that you are starting a business in Aspen, Colorado, you will want to take advantage of the many programs available at nearby Colorado universities, colleges and community colleges. It's also worthwhile to see if there are any networking groups or organizations in which Aspen entrepreneurs get together to network and trade their business experiences.
Now It's Up To You
Most new Aspen businesses underestimate the number of challenges they will face.
From this point on, you control your own destiny.
This site is all about helping entrepreneurs in Aspen and elsewhere to achieve real success. We believe entrepreneurship is an amazing engine for job creation in Aspen, neighborhood development and overall economic health.
More Entrepreneurial Resources for Starting a Business in Aspen, Colorado
Here are more links that we believe will help you be successful in starting a business in Aspen.
Starting-a-Business Guides for Other Cities in Colorado
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