December 18, 2017  
 
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How to Start an Incentive Program

These tips are ideal for those of you who are thinking about starting an incentive program. Read this advice before you open up shop.

Wondering how to start an incentive program? We take you step-by-step from start to success.
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How to Create Effective Incentive Program Business Plans

A great business plan will lay a strong foundation for growth in your startup incentive program.

Business plans address a wide range of issues, including startup financials. Not surprisingly, lenders immediately turn to the financial section and use the accuracy of your forecasts to gauge the value of other parts of the plan.

Subsequently, a thorough understanding of business plan financial basics is a prerequisite to effective business plan writing for incentive programs.

Consider Competitors

Well in advance of opening an incentive program within your community, it's worthwhile to find out how you will fit in the competitive landscape. Use the link below to generate a list of competitors in your city. Complete the form by entering your city, state and zip code to get a list of incentive programs that are close by.

Prior to opening your doors for business, be sure you fully understand the competitive landscape and where your new business will fit in.

Turning Competitors Into Collaborators

Once you've finished assessing the competion, it's a smart move to have a conversation with someone who is in the business. If you think owners of nearby incentive programs will give you advice, think again. The last thing they want to do is help you to be a better competitor.

On the other hand, an individual who has an incentive program outside of your community may be more than happy to give you a few tips, provided that you won't be directly competing with them. In that case, the business owner may be more than happy to discuss the industry with you. Our estimate is that you may have to contact many business owners to find one who is willing to share his wisdom with you.

How do you find an incentive program founder who is willing to advise you because you live in different cities?

Easy. Find them using our link below and start calling until you are successful.

Incentive Program Acquisitions: Financial Considerations

Startup incentive programs carry a host of financial risks and concerns. Without an operational history, it's hard to predict how your startup will actually perform in the marketplace.

Financial risk management requires you to at least consider the possibility of setting your startup plans aside to explore acquisition opportunities. Many entrepreneurs buy an existing business for the sole purpose of tapping into the financial benefits of an established customer base.

Based on the acquisition target's financial records, you should be able to piece together a realistic forecast of your new company's financial picture for the first year and beyond. If you need assistance, we suggest talking to an accountant or professional business planning consultant.

Consider Franchising

Your odds of avoiding failure in business immediately improve if you opt for franchising in lieu of doing everything yourself.

Before you get too far along in your plan to open an incentive program, a smart move is to assess whether franchising might help you on your entrepreneurial journey.

The link below gives you access to our franchise directory so you can see if there's a franchise opportunity for you. You might even find something that points you in a completely different direction.

More Advice for Startups

These additional resources regarding starting a business may be of interest to you.

Characteristics of Successful Entrepreneurs

How to Get a DUNS Number

Buying a Franchise


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Already Own an Incentive Program?

If you already are in business and came here to learn about growing an existing incentive program, these resources will come in handy:

Marketing an Incentive Program

Selling an Incentive Program

Do You Sell to Incentive Programs?

If you sell to incentive programs, this isn't the right place for you. These resources are more appropriate for you:

Selling to Incentive Programs

Mailing Lists for Incentive Programs

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