Becoming an Entrepreneur

Opening a Continental Cuisine Restaurant

Here's some helpful information that is ideal for those who hope to start a continental cuisine restaurant. Read these tips before you start!

Wondering how to start a continental cuisine restaurant? We take you step-by-step from start to success.

Characteristics of a Good Continental Cuisine Restaurant Business Plan

Your continental cuisine restaurant's business plan should be tailored to your business's unique traits and goals. Yet good business plans universally hit on sound business plan elements:

  • Mission Statement � A concise declaration of values, strategy and identity.
  • Goals & Objectives � A list of mile markers on your continental cuisine restaurant's road to success.
  • Financial, Marketing & Action Plans � More detailed descriptions of how you will carry out your mission and achieve your continental cuisine restaurant's goals.

Site Selection

Your business will have a strong local presence. Your startup plan should start with gathering intelligence about the local community What types of people live nearby? Are income levels rising or falling in the area? If your community has a local Chamber of Commerce, that's a good place to start. They can help you to understand local demographics and introduce you to good local resources for starting a business.

Investigate the Competition

Prior to launching a continental cuisine restaurant within your community, it's a smart move to find out how many competitors you have. Use the link below to generate a list of competitors in your area. After clicking on the link, type in your city, state and zip code to get a list of continental cuisine restaurants near you.

Prior to opening your doors for business, be sure you fully understand the competitive landscape and where your new business will fit in.

Turning Competitors Into Collaborators

After you've evaluated your local competitors, it's a wise move to have a conversation with someone who is in the business. If you think owners of nearby continental cuisine restaurants will give you advice, think again. The last thing they want to do is help you to be a better competitor.

On the other hand, an individual who has a continental cuisine restaurant outside of your community may be more than happy to give you a few tips, once they realize that you are not going to directly compete with them in their community. In fact, they are often very willing to share startup advice with you. Our estimate is that you may have to contact many business owners to find one who is willing to share his wisdom with you.

The key question new becomes: how to find an entrepreneur who is running a continental cuisine restaurant in another city who you can speak with?

Simple. Let your fingers do the walking by using the link below.

Three Arguments for Buying a Continental Cuisine Restaurant

It's almost always preferable to buy a continental cuisine restaurant than to pursue a continental cuisine restaurant startup.

You'll want to conduct a comprehensive due diligence process, but here are three arguments why you should think about buying instead of a startup.

  • Proven Profitability. If you're careful in your research, the continental cuisine restaurant you buy will have a track record of profitability � a big plus since it may take months or even years for a startup to turn a profit.
  • Established Operations & Processes. Existing businesses are established operations, with the necessary processes, people and other resources already in place.
  • Capital Acquisition. With several years of operations under its belt, a purchased company is much more appealing to lenders and investors interested in avoiding the risk of an unproven startup.

Franchising May Be a Better Way to Go

As an entrepreneur, your chances doing well in business increase when you join the ranks of franchisees and leverage their successful brand and track record.

Prior to making the decision to open a continental cuisine restaurant, it's worthwhile to assess whether buying a franchise could increase your chances of success.

The link below gives you access to our franchise directory so you can see if there's a franchise opportunity for you. You might even find something that points you in a completely different direction.

More Advice for Startups

These additional resources regarding getting started as an entrepreneur may be of interest to you.

Buying vs. Starting a Business

How to Find Angel Investors

Share this article


Additional Resources for Entrepreneurs

Lists of Venture Capital and Private Equity Firms

Franchise Opportunities

Contributors

Business Glossary