Business sellers are notorious for second-guessing themselves about the right time to put their companies up for sale.
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At Gaebler, we think waiting for the economy to rebound is a mistake for many business owners. Selling a beauticians business isn't easy, but we believe sellers can achieve their goals in any economic environment.
Objectivity is a rare commodity in a business sale. Sellers typically overvalue their companies compared to the rest of the marketplace. It is difficult for many owners to accept the cold, hard facts about their company's worth, but objectivity is the name of the game in a successful beauticians business sale. A business broker can be a valuable resource in right-sizing your expectations and preparing you for market realities.
Negotiating Your Sale
As a business seller, you have to be at the top of your negotiating game. Information is the key to a great beauticians business negotiation. But before you can negotiate effectively, you need to have a clear sense of your minimum sale requirements. If you lack clarity about your goals, you're guaranteed to fall short of achieving of them. If you aren't sure what you need, put negotiations on hold until you gain a clearer understanding of your own deal parameters.
Next to your broker, a skilled appraiser is the person most capable of adding value to the price of your beauticians business. Leading industry appraisers equip sellers with a value gauge that can be accessed during negotiations. Even though you may disagree with the appraiser's value estimates, it's important to give your appraiser the information and independence he needs to present an objective opinion. To ensure accuracy, ask your broker to provide references for appraisers with industry experience.
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