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Selling a Liability and Malpractice Insurance Business

Many business leaders say that now isn't the time to try to sell a liability and malpractice insurance business. At Gaebler, we think it's a great time to sell a liability and malpractice insurance business. Here's why . . ..

Business sellers are notorious for second-guessing themselves about the right time to put their companies up for sale.

Success is a factor of preparation, execution and a keen eye for the market. As a business seller, you need to go into the process with the mental goal of presenting your business in the best possible light.

What to Expect in a Liability & Malpractice Insurance Business Sale

It's impossible to predict the emotional highs and lows you will experience during the sale of your liability and malpractice insurance business. Given your personal investment, you may also experience disappointment in the market's assessment of your company's value. Accurate expectations, a solid strategy and a strong support system can be valuable resources for coping with the personal impact of the sale.

Adjusting Expectations

Every business seller dreams of a fast sale and a fat payday. However, no one told the marketplace about your expectations. The outcome of your sale will be determined by market forces - not by your personal circumstances or desires. Sometimes, sellers need to readjust their expectations to accommodate market realties. If buyers don't seem to be willing to meet your expectations, consult with your broker to modify your strategy and market approach.

Dealing with Tire Kickers

Unfortunately, many of the prospects you will encounter aren't serious buyers. As a seller, it's important to separate the tire kickers from the serious buyers as soon as possible. Each tire kicker is an investment of time and energy that could be poured into finding a more qualified prospect. Your business broker can offer insights about how to quickly spot tire kickers. As a rule, they limit the amount of information that is provided in the initial stages of an engagement, waiting to reveal the juiciest details of the business until the prospect has been thoroughly vetted. Smart sellers may require prospects to provide background and financial information fairly early in the process as a way of verifying the financial capacity to close the deal.

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