October 19, 2019  
 
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Selling a Company

 

Selling a Zoo

Nervous about selling your zoo? You shouldn't be. Our tips will help you get the highest price for your zoo, regardless of what's happening with the economy.

You won't find any magic formulas for selling a zoo, especially while the market is struggling to overcome the perceptions created by a down economy.
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Qualified buyers are constantly looking for attractive zoos. Like always, unprofitable and poorly positioned businesses struggle to find buyers while sellers who have invested time and effort to prepare their sale are being rewarded in the marketplace.

Brokerage Benefits

A good broker can offer several benefits to business sellers. Right out of the gate, brokers know how to help their clients properly prepare their businesses for a sale. More importantly, brokers have the ability to identify serious buyers and maintain confidentiality throughout the sale process. Typical brokerage rates (a.k.a. success fees) run 10% of the final price - an expense that is usually recouped through a higher sales price and less time on the market.

Realistic Expectations

Objectivity is a rare commodity in a business sale. You have invested yourself in making your zoo the success it is today, but in the eyes of prospective buyers, your operation is only worth fair market value. It is difficult for many owners to accept the cold, hard facts about their company's worth, but objectivity is the name of the game in a successful zoo sale. A business broker can be a valuable resource in right-sizing your expectations and preparing you for market realities.

Selling a Zoo to an Employee

Employee sales have pros and cons. A faithful employee may have the motivation and ability to continue to operate the business. If you need to sell quickly, the timeframe is condensed in an employee sale because you don't need to track down a buyer. Yet most employees lack the means to buy their employer's business at or near the asking price. Most of the time, employees also expect owners to finance a large portion of the sale. So if you aren't willing to finance the sale or need to get top dollar for your zoo, a sale to an employee is probably not a possibility.

More Exit Planning Articles

Given your interest in exit planning and in zoos, you might find these additional resources to be of interest.

Marketing a Zoo

Pros and Cons of Using Business Brokers

Renewing Leases Prior to Selling a Business

Role of Location In Selling a Business


Conversation Board

The learning process for selling a zoo is an ongoing journey. Send us your comments and questions, and let's continue the conversation!


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