Contemplating starting a business in Aptos, California? We walk you through the process of opening a business in Aptos.
Aptos, California Demographic Information
Aptos has an active business community that includes small businesses,
mid-sized businesses and large businesses.
To give you a better feel for Aptos demographics for small businesses, we have tabulated the small business sizes, based on number of employees, for business in Aptos.
| Business Size | # of Businesses |
| 1-4 Employees |
1328 |
| 5-9 Employees |
380 |
| 10-19 Employees |
171 |
| 20-49 Employees |
93 |
| 50-99 Employees |
42 |
| 100-249 Employees |
12 |
| 250-499 Employees |
3 |
| 500-999 Employees |
0 |
| 1000+ Employees |
0 |
| All Aptos Businesses |
2029 |
As a new Aptos entrepreneur, you may also be interested in the table below. It shows how many businesses there are in Aptos for each business category. By looking at this chart, you can get
a general sense for how much competition there is in the business niche that
you are pursuing.
| Business Type |
# of Businesses |
| Advertising Agencies |
1 |
| Amusement Arcades |
1 |
| Architectural Services |
3 |
| Automotive Glass Replacement Shops |
1 |
| Beauty Salons |
2 |
| Bed-and-Breakfast Inns |
2 |
| Beer, Wine, and Liquor Stores |
3 |
| Book Publishers |
1 |
| Book Stores |
2 |
| Broom, Brush, and Mop Manufacturing |
1 |
| Business Associations |
2 |
| Cable and Other Program Distribution |
1 |
| Car Washes |
2 |
| Carpet and Upholstery Cleaning Services |
2 |
| Child and Youth Services |
2 |
| Child Day Care Services |
5 |
| Civic and Social Organizations |
2 |
| Commodity Contracts Brokerage |
1 |
| Community Food Services |
2 |
| Computer Systems Design Services |
2 |
| Computer Training |
1 |
| Confectionery Merchant Wholesalers |
1 |
| Continuing Care Retirement Communities |
1 |
| Convenience Stores |
1 |
| Convention and Trade Show Organizers |
1 |
| Custom Computer Programming Services |
4 |
| Direct Mail Advertising |
2 |
| Direct Title Insurance Carriers |
2 |
| Drinking Places (Alcoholic Beverages) |
3 |
| Drywall and Insulation Contractors |
6 |
| Educational Support Services |
4 |
| Electrical Contractors |
7 |
| Electronic Shopping |
1 |
| Elementary and Secondary Schools |
4 |
| Employment Placement Agencies |
1 |
| Engineering Services |
8 |
| Environmental Consulting Services |
1 |
| Exam Preparation and Tutoring |
1 |
| Family Clothing Stores |
1 |
| Finish Carpentry Contractors |
3 |
| Fitness and Recreational Sports Centers |
7 |
| Floor Covering Stores |
1 |
| Flooring Contractors |
3 |
| Florists |
2 |
| Food (Health) Supplement Stores |
1 |
| Framing Contractors |
1 |
| Freight Transportation Arrangement |
1 |
| Fruit and Vegetable Markets |
1 |
| Full-Service Restaurants |
25 |
| Furniture Stores |
1 |
| General Automotive Repair |
2 |
| Gift, Novelty, and Souvenir Stores |
1 |
| Glass and Glazing Contractors |
1 |
| Golf Courses and Country Clubs |
1 |
| Grantmaking Foundations |
1 |
| Graphic Design Services |
2 |
| Hardware Merchant Wholesalers |
1 |
| Home Furnishing Merchant Wholesalers |
1 |
| Home Health Care Services |
2 |
| Homes for the Elderly |
1 |
| Insurance Agencies and Brokerages |
15 |
| Interior Design Services |
1 |
| Investment Advice |
3 |
| Janitorial Services |
5 |
| Jewelry (except Costume) Manufacturing |
1 |
| Jewelry Stores |
1 |
| Land Subdivision |
2 |
| Landscaping Services |
9 |
| Lessors of Other Real Estate Property |
1 |
| Limited-Service Restaurants |
13 |
| Mail-Order Houses |
3 |
| Marketing Consulting Services |
6 |
| Masonry Contractors |
1 |
| Meat Markets |
1 |
| Medical Laboratories |
1 |
| Mortgage and Nonmortgage Loan Brokers |
2 |
| Motion Picture and Video Distribution |
1 |
| Music Publishers |
1 |
| New Housing Operative Builders |
3 |
| News Dealers and Newsstands |
1 |
| Newspaper Publishers |
1 |
| Nonresidential Property Managers |
7 |
| Office Administrative Services |
4 |
| Offices of Certified Public Accountants |
8 |
| Offices of Chiropractors |
6 |
| Offices of Dentists |
14 |
| Offices of Lawyers |
12 |
| Offices of Optometrists |
1 |
| Offices of Other Holding Companies |
1 |
| Offices of Podiatrists |
1 |
| Offices of Real Estate Appraisers |
3 |
| Outdoor Power Equipment Stores |
1 |
| Painting and Wall Covering Contractors |
9 |
| Periodical Publishers |
1 |
| Pet and Pet Supplies Stores |
1 |
| Pharmacies and Drug Stores |
3 |
| Photography Studios, Portrait |
2 |
| Portfolio Management |
1 |
| Private Mail Centers |
1 |
| Professional Organizations |
3 |
| Public Relations Agencies |
1 |
| Quick Printing |
1 |
| Real Estate Credit |
2 |
| Residential Property Managers |
9 |
| Residential Remodelers |
24 |
| Retail Bakeries |
1 |
| Roofing Contractors |
2 |
| Savings Institutions |
1 |
| Securities Brokerage |
1 |
| Security Guards and Patrol Services |
2 |
| Septic Tank and Related Services |
1 |
| Shoe Stores |
4 |
| Site Preparation Contractors |
2 |
| Snack and Nonalcoholic Beverage Bars |
7 |
| Software Publishers |
3 |
| Sporting Goods Stores |
2 |
| Sports and Recreation Instruction |
3 |
| Tax Preparation Services |
3 |
| Telemarketing Bureaus |
1 |
| Testing Laboratories |
1 |
| Tile and Terrazzo Contractors |
2 |
| Tour Operators |
1 |
| Travel Agencies |
4 |
| Used Car Dealers |
3 |
| Used Household and Office Goods Moving |
2 |
| Veterinary Services |
2 |
| Video Tape and Disc Rental |
1 |
| Vocational Rehabilitation Services |
1 |
| Wholesale Trade Agents and Brokers |
8 |
| Window Treatment Stores |
1 |
| Wired Telecommunications Carriers |
1 |
| Women's Clothing Stores |
3 |
Is Buying an Existing Aptos Business a Good Strategy?
If you have some capital to play with, you may want to Buy a Business in California. Follow that link and you may find several good businesses for sale in Aptos.
For anybody who wants to buy a business, we recommend reading this useful article: Buying a Business.
Make Sure You Have a Business Plan
A business plan is vital to the health of your new business. Simply put, a business plan is a written description of the future you envision for your business. Starting a business without a business plan is a recipe for disaster.
To learn more about business plans, read Business Plan Contests. A great resource for business planning assistance is the free counseling sessions provided by your local SCORE chapter in California.
Marketing Your New Venture
To rise above the crowd in Aptos and advance your business, you need a excellent marketing plan.
You can learn plenty about marketing on our site. Examples of Marketing Strategies discusses marketing strategy and tactical marketing in a way that should get you thinking about how to creatively promote your business. That's just one of the many useful articles we have on Marketing a Small Business.
Building Up Your Sales
Mastering the art of selling is essential if you want your new Aptos business to do well.
Why should customers buy from you instead of buying from competitors? Fortunately, we've got plenty of good advice to help you improve your selling skills.
Writing Great Proposals offers some helpful tips on how to sell. It's one of several good articles on our site regarding Entrepreneurial Selling.
Improving Your Entrepreneurial Skillset
The best entrepreneurs know that they need to continually improve.
With your business being located in Aptos, California, you will want to take advantage of the many programs available at nearby California universities, colleges and community colleges. It's also wise to see if there are any networking organizations for Aptos entrepreneurs.
Moving Forward
Most new Aptos businesses underestimate the number of challenges they will face.
If you choose the right business and love what you do, you will greatly increase your odds of success.
We are here to help Aptos businesses to be successful. We have a wealth of experience in business start-ups, financing, marketing, sales and more...and we've made all of our knowledge available to you.
More Entrepreneurial Resources for Starting a Business in Aptos, California
Here are more links that we believe will help you be successful in starting a business in Aptos.
- Resources for Aptos, California Entrepreneurs - Browse a variety of resources we've collected to assist Aptos entrepreneurs.
- California Entrepreneurial Resources - We've gathered state-level entrepreneurial resources to help new entrepreneurs who are based in California.
- Fresno, California Small Business Development Center - The UC Merced SBDC Regional Network assists Central California entrepreneurs and small business owners through counseling, training and business information.
- Los Angeles, California Small Business Development Center - The Los Angeles Regional Small Business Development Center Network (LA SBDC Network) is part of the national, U.S. Small Business Administration (SBA) effort to provide free one-on-one customized consulting services and low-cost training workshops to growing businesses and start-up businesses.
- Sacramento, California Small Business Development Center - As Northern California continues to grow demographically and economically, the Northeastern California Small Business Development Center (NECSBDC) at CSU, Chico is committed to helping communities prepare and plan for future growth.
- San Diego, California Small Business Development Center - The Small Business Development & International Trade Center (SBDITC) at Southwestern College is part of the California SBDC San Diego and Imperial Regional Network. The SBDITC provides no-cost business assistance to start-up & existing businesses.
- San Francisco, California Small Business Development Center - The Northern California Network of Small Business Development Centers helps individuals start, manage and grow their businesses.
- Santa Ana, California Small Business Development Center - The Tri-County Lead Small Business Development Center (SBDC) in the Santa Ana District provides oversight and support for SBDCs located in the Orange, Riverside and San Bernardino Counties. The Santa Ana SBDC Network is a leader in providing consulting, training, and technical assistance to the small business community.
- Aptos, California Newspaper Ad Rates - This is a nearly comprehensive list of advertising rates for Aptos, California newspapers, including ad costs for newspapers serving the Aptos area.
Starting-a-Business Guides for Other Cities in California
Starting a Business in Anza
Starting a Business in Arcadia
Browse All
Business Startup Guides for California