August 21, 2019  
  Entrepreneurial Resources - Advice for Iowa Entrepreneurs  
  Muscatine, Iowa Resources for Entrepreneurs is a daily online magazine covering small business news. We help entrepreneurs transform ideas and innovations into greatness.

Starting a Business in Muscatine, Iowa

Thinking about starting a business in Muscatine, Iowa? This step-by-step guide walks you through the major decisions you should consider before opening a new business in Muscatine.

What Type of Business Should You Start?

An important decision is what kind of business you want to start. To help you decide on a business type, we encourage you to read Business Ideas That Don't Make Sense.

For in-depth how-to guides on how to start specific businesses, browse our Good Businesses to Start section of our site. For example, you might be interested in our Opening an Irrigation Equipment Service & Repair Business guide or our Opening a Toilets Business guide.

Don't forget that you are starting a business in Muscatine. The business you want to start may already be well-represented in Muscatine. Only by spending some time analyzing Muscatine demographics can you decide if there will be strong demand for your business idea.

Muscatine, Iowa Demographic Information

Muscatine has an active business community that includes small businesses, mid-sized businesses and large businesses.

To give you a better feel for Muscatine demographics for small businesses, we have tabulated the small business sizes, based on number of employees, for business in Muscatine.

Business Size# of
1-4 Employees 1126
5-9 Employees 453
10-19 Employees 282
20-49 Employees 228
50-99 Employees 75
100-249 Employees 42
250-499 Employees 33
500-999 Employees 21
1000+ Employees 0
All Muscatine Businesses 2260

As a new Muscatine entrepreneur, you may also be interested in the table below. It shows how many businesses there are in Muscatine for each business category. By looking at this chart, you can get a general sense for how much competition there is in the business niche that you are pursuing.

Business Type # of
Architectural Services 1
Art Dealers 1
Automotive Exhaust System Repair 1
Automotive Glass Replacement Shops 1
Automotive Parts and Accessories Stores 8
Beauty Salons 13
Beer, Wine, and Liquor Stores 1
Blood and Organ Banks 1
Boat Dealers 2
Book Stores 1
Bowling Centers 1
Business Associations 2
Camera and Photographic Supplies Stores 1
Car Washes 4
Carpet and Upholstery Cleaning Services 2
Caterers 1
Child Day Care Services 3
Children's and Infants' Clothing Stores 1
Civic and Social Organizations 7
Coin-Operated Laundries and Drycleaners 1
Commercial Lithographic Printing 1
Community Food Services 1
Computer and Software Stores 2
Construction Sand and Gravel Mining 1
Credit Bureaus 1
Credit Unions 6
Custom Computer Programming Services 1
Diet and Weight Reducing Centers 1
Discount Department Stores 1
Dog and Cat Food Manufacturing 1
Drinking Places (Alcoholic Beverages) 7
Drywall and Insulation Contractors 1
Electric Power Distribution 1
Electrical Contractors 5
Engineering Services 3
Exterminating and Pest Control Services 2
Family Clothing Stores 2
Farm Supplies Merchant Wholesalers 1
Fine Arts Schools 1
Finish Carpentry Contractors 1
Fitness and Recreational Sports Centers 2
Floor Covering Stores 5
Flooring Contractors 1
Florists 3
Food (Health) Supplement Stores 1
Freight Transportation Arrangement 3
Fruit and Vegetable Canning 1
Full-Service Restaurants 23
Funeral Homes and Funeral Services 2
Furniture Merchant Wholesalers 4
Furniture Stores 5
General Automotive Repair 7
General Freight Trucking, Local 4
General Medical and Surgical Hospitals 2
General Rental Centers 2
General Warehousing and Storage 5
Gift, Novelty, and Souvenir Stores 7
Golf Courses and Country Clubs 3
Grantmaking Foundations 5
Hardware Stores 1
Hobby, Toy, and Game Stores 2
Home Centers 1
Home Health Care Services 1
Homes for the Elderly 2
Household Appliance Stores 3
Industrial Launderers 1
Insurance Agencies and Brokerages 17
Iron and Steel Mills 1
Janitorial Services 5
Jewelry Stores 1
Landscaping Services 11
Lessors of Other Real Estate Property 2
Limited-Service Restaurants 25
Locksmiths 1
Logging 1
Machine Shops 5
Mail-Order Houses 1
Manufactured (Mobile) Home Dealers 1
Marketing Consulting Services 1
Marking Device Manufacturing 1
Masonry Contractors 3
Metal Tank (Heavy Gauge) Manufacturing 1
Motorcycle Dealers 1
Museums 1
Musical Instrument and Supplies Stores 1
Nail Salons 1
New Car Dealers 5
Newspaper Publishers 1
Nitrogenous Fertilizer Manufacturing 1
Nonresidential Property Managers 1
Nursing Care Facilities 3
Office Supplies and Stationery Stores 1
Offices of Bank Holding Companies 1
Offices of Certified Public Accountants 5
Offices of Chiropractors 9
Offices of Dentists 14
Offices of Lawyers 20
Offices of Optometrists 2
Offices of Other Holding Companies 2
Offices of Podiatrists 1
Offices of Real Estate Appraisers 2
Outdoor Power Equipment Stores 2
Paint and Wallpaper Stores 2
Painting and Wall Covering Contractors 2
Pet and Pet Supplies Stores 2
Petroleum Bulk Stations and Terminals 1
Pharmacies and Drug Stores 4
Photography Studios, Portrait 2
Plastics Bottle Manufacturing 1
Portfolio Management 1
Private Mail Centers 1
Ready-Mix Concrete Manufacturing 1
Real Estate Credit 1
Residential Property Managers 3
Residential Remodelers 6
Roofing Contractors 2
Securities Brokerage 4
Shoe Stores 2
Siding Contractors 2
Site Preparation Contractors 5
Snack and Nonalcoholic Beverage Bars 3
Solid Waste Collection 2
Sporting Goods Stores 4
Sports and Recreation Instruction 1
Tax Preparation Services 5
Temporary Help Services 7
Temporary Shelters 1
Tire and Tube Merchant Wholesalers 1
Tire Dealers 4
Title Abstract and Settlement Offices 2
Travel Agencies 3
Used Car Dealers 7
Used Merchandise Stores 3
Vending Machine Operators 2
Veterinary Services 2
Video Tape and Disc Rental 4
Vocational Rehabilitation Services 2
Warehouse Clubs and Supercenters 1
Wet Corn Milling 1
Wholesale Trade Agents and Brokers 1
Wired Telecommunications Carriers 3
Women's Clothing Stores 1
Wood Container and Pallet Manufacturing 1
Wood Office Furniture Manufacturing 3

Is a Franchise Opportunity Right For You?

As you drive around Muscatine, you may be surprised to see how many franchises there are in the area. But is franchising the right option for you?

We advise the entrepreneurs we work with to investigate buying a franchise. We have many articles on franchises, such as Franchise Law. Gain a solid understanding of franchising by scanning all of our Articles on Franchising.

To learn about specific franchise opportunities, check out our Franchise Directory.

Sample franchise opportunities include Mr. Handyman and General Nutrition Centers / GNC Live Well. Alternatively, you can browse franchise categories, such as Children's Fitness Franchises and Insurance Franchises.

Note on Muscatine Franchise Opportunities: You will need to contact franchisors directly to see if their franchises are available in Muscatine.

Have You Considered Buying an Existing Muscatine Business?

We've created a helpful website page for those who want to Buy a Business in Iowa. Follow that link and you may find several good businesses for sale in Muscatine.

If you are intent on buying a business, you may want to read this article: Hold Harmless Agreements When Buying Businesses.

Naming the Business

Making the right decision when choosing a company name is very important. There are many decisions you'll make now that you can change later, but changing a company name years down the road is not very easy. So, choose a good company name at the outset.

Company names should be fun to say, and they should help people to understand what you do and how you differentiate yourself in the market.

For other considerations regarding naming a company, we recommend this article: Branding Advice.

There's one other important factor when naming a business. Since you are opening a business in Muscatine, it's imperative that you check now that you will be the only Iowa company using the business name you have chosen.

Marketing Your New Venture

To rise above the crowd in Muscatine and advance your business, you'll need to have a good marketing plan.

You can learn quite a bit about marketing on our site. Examples of Marketing Strategies discusses marketing strategy and tactical marketing in a way that should get you thinking about how to creatively promote your business. That's just one of the many useful articles we have on Marketing a Small Business.

Ramping Up Sales

Mastering the art of selling is a must if you want your new Muscatine business to do well.

So what does it take to bring in more prospects and close more business? Fortunately, we've got plenty of good advice to help you improve your selling skills.

Compensating Sales People is worth reading, as it may give you some good ideas on how to sell your products or services. We have many more good articles on selling that you may enjoy reading.

Next Steps

Most new Muscatine businesses underestimate the number of challenges they will face.

If you choose the right business and love what you do, you will greatly increase your odds of success.

Our goal here is to promote the vitality and growth of small businesses in Muscatine and throughout the United States . We have a wealth of experience in business start-ups, financing, marketing, sales and more...and we've made all of our knowledge available to you.

More Entrepreneurial Resources for Starting a Business in Muscatine, Iowa

Here are more links that we believe will help you be successful in starting a business in Muscatine.

  • Resources for Muscatine, Iowa Entrepreneurs - Browse a variety of resources we've collected to assist Muscatine entrepreneurs.
  • Iowa Entrepreneurial Resources - We've gathered state-level entrepreneurial resources to help new entrepreneurs who are based in Iowa.
  • Iowa Small Business Development Center - The Iowa SBDC conducts research, counsels, and trains business people in management, financing, and operating small businesses. They provide comprehensive information services and access to experts in a variety of fields. This is a great resource for Iowa entrepreneurs!



Additional Resources for Entrepreneurs

Buying a Business

Writing a Business Plan

Raising Money


Small Business Marketing

Advertising Advice

Public Relations -

Customer Service Tips

Entrepreneurial Selling

Workplace Safety