Magazine Ads

This article provides a primer on magazine advertising: it's a must-read before you jump into your first magazine ad campaign!

Advertising in magazines? If so, this list of publications and our estimates on magazine advertising rates should come in very handy!

While there are folks who would sit down and read magazines, most others just browse. Either way, you could capture their attention with an ad on magazines. However, most business owners are missing out on the nitty-gritty. Want to see how?

Running ads in magazines sounds like a great way to get exposure for your business. Maybe it is . . . and maybe it isn't. Here's what business owners need to know before they drop a bundle on magazine ads.

Have you ever wondered what kind of ROI you're getting from those pricey magazine ads? The only way to answer that question is to learn how to effectively track magazine ad performance.

You've heard that regional and national magazine ads are one of the most overrated forms of advertising. But sometimes, the right magazine ad can be a highly productive marketing medium. Here's what you need to know about advertising in magazines.