October 30, 2020  
 
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Mailing Lists for Air Freshener Businesses

How hard can it be to find great air freshener business leads? It's more challenging than you think -- especially if you're working without the benefit of a reliable lead list

Remember: air freshener businesses are diverse operations with unique needs and circumstances.
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To dominate in sales to air freshener businesses, segmentation is a must -- and we think lead lists are what can help you make that happen.

Always Start with a Big Lead Database

When it comes to finding reliable list providers, database size definitely matters.

The idea is to narrow your search to providers that can offer a large database of air freshener businesses. Experian Business Services, for example, has a comprehensive database of 14 million U.S. businesses that can be filtered and sorted according to your exact specifications.

The business reality is that the amount of sales you generate will be directly tied to the number of contacts contained in your lead lists. As the size of the provider's database increases, so does your ability to to create a highly targeted pool of prospects.

Why Purchase Mailing Lists?

Isn't it possible to create your own lead lists without paying an outside provider? Yes, but obtaining lead lists from an outside specialist is much more cost efficient than generating lead list in-house.

Your company will receive better returns from proven list providers because they utilize large contact databases and are meticulous about updating contact information. From a sales management perspective, you gain speed and accuracy in the sales cycle.

What to Do With the Lead Lists You've Purchased

Outsourced lead generation is only the first step toward higher sales revenues. Of equal importance is the way your organization uses lead lists in the sales cycle. To maximize ROI, you'll need to integrate the use of your air freshener business lists across multiple business units including sales, marketing and possibly even IT (online strategies). It's important to understand your provider's use restrictions before you make any firm plans, but whenever possible, apply the leads you purchase to multiple marketing channels.

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