January 24, 2021  
 
Gaebler.com is a daily online magazine covering small business news. We help entrepreneurs transform ideas and innovations into greatness.

Resources for Entrepreneurs

 

Niche Prospecting Lists

 

Mailing Lists for Contractors' Referral and Information Services Businesses

Sales experts insist that lead generation isn't all that important. In fact, finding good contractors' referral and information services business leads and closing new business requires strategy -- and nothing is more important than reliable lead databases.

Selling to contractors' referral and information services business businesses is much different than your typical B2B sales process.
(article continues below)

In this market, inexperienced sales teams often to learn that. More often than not, intelligent work processes outperform effort -- and when it comes to working smart, it's tough to beat an exceptional contractors' referral and information services business mailing list.

How to Get Quality Leads

There are many ways to generate B2B sales leads. Customer referrals, industry contacts and other strategies can be found throughout the industry.

But even though a handful of quality leads are enough to prime the pump, you will ultimately need an ongoing source of leads to drive your sales cycle. Lead lists deliver a constant supply of contractors' referral and information services business contacts that can be sorted according to precise sellings criteria.

When to Change Lead List Providers

Reputable lead list providers understand the importance of accurate lists. A single lapse can have a dramatic impact on your sales cycle, so it's important to regularly evaluate the quality of your provider. Good providers deliver reliable lead lists and are careful to include new contractors' referral and information services businesses in their database.

If your current provider isn't meeting your expectations, it's time to go shopping. One of the lead list providers we recommend to our partners is Experian Business Services. Experian has proven itself to be a supplier of consistently high quality contractors' referral and information services business leads that convert at higher rates than leads that have either been generated in-house or provided by other vendors.

Lead List Dynamics

It makes sense to focus lead list generation on contractors' referral and information services businesses that are likely to convert to satisfied customers. Filtered lists can then be used for a range of activities within your organization including prospecting, direct mail and telemarketing. Given the prevalence of online marketing strategies, you may want to include email and web addresses in the lead lists your company purchases.

What Else Can Lead Brokers Do For You?

Many sales lead brokers do more than just sell leads. In fact, your list broker may have a range of consulting services. They also can clean your existing lists of prospects for you. Finally, if you send the mailing list provider a few customers that you like, they can find similar leads for you.

Related Articles

Given your interest in contractors' referral and information services business mailing lists, you might find these additional resources to be of interest.

Effective Direct Mail

Direct Marketing Lists

Telemarketing Service Costs


Conversation Board

Were our tips on buying contractors' referral and information services business mailing lists helpful? What did we leave out? We welcome feedback and additional suggestions about what it's like to sell to contractors' referral and information services businesses in the current market.


Questions, Comments, Tips, and Advice  Code Image - Please contact webmaster if you have problems seeing this image code
Problem Viewing Image
Load New Code

Are You Currently Running a Contractors' Referral & Information Services Business?

If you have an existing contractors' referral and information services business, these additional resources will be of interest:

Marketing a Contractors' Referral and Information Services Business

Selling a Contractors' Referral and Information Services Business

Hoping to Start a Contractors' Referral & Information Services Business?

If opening a contractors' referral and information services business is on your to-do list, these resources were written to assist you:

Starting a Contractors' Referral & Information Services Business

More Niche Lead Databases, Mailing Lists, and Related Articles

If you are looking for mailing list for a different kind of business, please browse our directory of marketing guides below.

Browse more business mailing list resources:

 

 

 

 

Additional Resources for Entrepreneurs

Lists of Venture Capital and Private Equity Firms

Franchise Opportunities

Contributors

Business Glossary