Marketing and Sales Leads

Mailing Lists for Fraternal Orders Businesses

The race to capture market share in fraternal orders business sales is intense. Luckily, fraternal orders business niche mailing list can give your company a competitive edge in the B2B marketplace.

If you're just hoping for high volumes of fraternal orders businesses to line up for your products, you're going to be waiting for a while.

For the sake of speed, first-tier B2B sales teams rely on business mailing lists provided by reputable third-party providers.

Always Start with a Big Lead Database

When it comes to finding reliable list providers, database size definitely matters.

The idea is to narrow your search to providers that can offer a large database of fraternal orders businesses. Experian Business Services, for example, has a comprehensive database of 14 million U.S. businesses that can be filtered and sorted according to your exact specifications.

The business reality is that the amount of sales you generate will be directly tied to the number of contacts contained in your lead lists. As the size of the provider's database increases, so does your ability to to create a highly targeted pool of prospects.

Are Mailing Lists Right For You?

Most B2B companies are good candidates for lead lists. But the companies that benefit the most from third-party leads are aggressive, sales-focused operations that crave a steady supply of good leads. For growth-minded companies, fraternal orders businesses lead lists dramatically increase your industry exposure in a very short period of time.

Using Lead Lists to Convert Sales

There are several ways to use lead lists to convert sales. If your fraternal orders business lead lists are up-to-date, they can be leveraged for customized marketing pieces. Promotional material that has been customized with the name of the fraternal orders business has a higher conversion rate than generic marketing content.

After the initial mailing, fraternal orders business lists can provide the backbone for follow-up calls, e-mails and sales calls. The key is to use the accuracy of the lead list to your advantage and to maximize its potential throughout the sales cycle.

Non-Industry-Specific Lead Databases

If you sell to a broader market than this one, most mailing list vendors are happy to help you out. You can even target things like Businesses That Own a Building, Businesses Owned by Hispanic Executives, and other niche segments. The key is to think through who your best prospects are. Explain that profile to your mailing list vendor and the good ones will figure out a solution that meets your needs.

Share this article


Additional Resources for Entrepreneurs

Lists of Venture Capital and Private Equity Firms

Franchise Opportunities

Contributors

Business Glossary