January 17, 2021  
 
Gaebler.com is a daily online magazine covering small business news. We help entrepreneurs transform ideas and innovations into greatness.

Resources for Entrepreneurs

 

Mailing Lists for Niche Markets

 

Mailing Lists for Manufacturers' Agents and Representatives Businesses

Wish you had a way to find new customers? Buying lead lists could be the key to making it happen if your company sells to manufacturers' agents and representatives businesses.

Are you struggling to find a reliable source of B2B telemarketing leads? You're not alone.
(article continues below)

Typically, companies that offer products and services manufacturers' agents and representatives businesses find it hard to meet their lead generation requirements using in-house resources. That's where lead lists can help . . .

Ramping Sales and Profits with B2B Lead Lists

Consumer-based marketing techniques fall flat when selling to manufacturers' agents and representatives businesses. You can spend a small fortune on a visually appealing ad and go virtually unnoticed in the industry. In contrast to other marketing resources, lead lists allow you to target your messaging toward a select group of prospects. When selling to manufacturers' agents and representatives businesses, the ability to focus sales and marketing efforts on specific categories of prospects can be mission critical.

Always Start with a Big Lead Database

When it comes to finding reliable list providers, database size definitely matters.

Ideally, you should narrow your search to providers that can offer a large database of manufacturers' agents and representatives businesses. Experian Business Services, for example, uses an updated database of 14 million U.S. businesses that can be filtered and sorted according to your exact specifications.

As a revenue-minded seller, the amount of sales you generate will be directly tied to the number of contacts contained in your lead lists. As the size of the provider's database increases, so does your ability to to create a highly targeted pool of prospects.

Leads vs. Prospects

If you've hired a quality lead list vendor, your provider will deliver an updated lead list that has been sorted according to company size, years in business, zip code and other criteria. But your work isn't done yet. Unless you are using the lists for mass marketing campaigns (e.g. direct mail), list contacts need to be further qualified by your sales team. Since the manufacturers' agents and representatives business contacts have been culled from a larger group of updated prospects, you can expect to benefit from higher conversion rates -- but you'll still need to expend energy to achieve maximum return on your investment.

Related Articles

Based on your interest in manufacturers' agents and representatives business lead databases, you may also enjoy these articles.

Telemarketing Service Costs

How to Get Your Sales Letter Opened


Conversation Board

The manufacturers' agents and representatives business industry is constantly evolving, and new sales and marketing strategies are emerging everyday. We want to hear your insights about the sales and marketing techniques that are delivering real results in today's marketplace.


Questions, Comments, Tips, and Advice  Code Image - Please contact webmaster if you have problems seeing this image code
Problem Viewing Image
Load New Code

Are You Currently Running a Manufacturers' Agents & Representatives Business?

If you operate a manufacturers' agents and representatives business, these additional resources will be of interest:

Marketing a Manufacturers' Agents and Representatives Business

Selling a Manufacturers' Agents and Representatives Business

Hoping to Start a Manufacturers' Agents & Representatives Business?

If opening a manufacturers' agents and representatives business is on your to-do list, these resources were written to assist you:

How to Start a Manufacturers' Agents & Representatives Business

More Mailing List and Direct Marketing Resources

If you are eager to get marketing tips for a different industry, try our directory of marketing guides below.

Browse more business mailing list resources:

 

 

 

 

Additional Resources for Entrepreneurs

Lists of Venture Capital and Private Equity Firms

Franchise Opportunities

Contributors

Business Glossary