Niche Mailing Lists

Mailing Lists for Paint Wholesale and Manufacturers Businesses

Looking for a way to stay ahead of the pack? Expanding your lead database could be the route to selling to more paint wholesale and manufacturers businesses.

The harder your sales force works, the more conversions they will achieve. Companies that are proactive about acquiring new paint wholesale and manufacturers business prospects gain an edge over businesses that wait for customers to establish first contact.

But if you could reduce the amount of time you spend on lead generation, your sales team could shift their energy toward actual selling. Deployed correctly, lead lists are powerful resources for B2B paint wholesale and manufacturers business selling.

Lead Lists: Build or Buy?

Business owners often avoid lead lists because they feel they can produce the same results using in-house resources. However, they often overlook the fact that lead list providers are specialists who are highly skilled in identifying targeted leads. So a decent list provider can produce a list of prospective paint wholesale and manufacturers businesses more efficiently than in-house lead generation. Not to mention that first-tier lead list companies have developed mechanisms that capture new paint wholesale and manufacturers businesses as they enter the marketplace and regularly update the contacts that are in their database. For most in-house sales units, it's impossible to match the performance of third-party list providers.

Innovative Practices for Lead List Usage

Profitable businesses are constantly looking for innovative ways to incorporate lead lists into their selling processes.

Inter-departmental coordination and data sharing are standard practices. However, there may also be ways to combine lead lists with technological applications to design powerful online sales and marketing strategies.

With the right approach, it's possible to develop lead list-based campaigns that point paint wholesale and manufacturers business owners to a user-friendly company website or encourage them to access online content through mobile devices.

Always Start with a Big Lead Database

In the world of B2B lead lists, database size definitely matters.

Ideally, you should narrow your search to providers that can offer a large database of paint wholesale and manufacturers businesses. Experian Business Services, for example, culls leads from a current database of 14 million U.S. businesses that can be filtered and sorted according to your exact specifications.

As a revenue-minded seller, the amount of sales you generate will be directly tied to the number of contacts contained in your lead lists. As the size of the provider's database increases, so does your ability to focus your sales cycle on the most likely buyers.

Types of Data Available from Lead Database Vendors

In dealing with the biggest lead list companies, you usually receive Company Name, Contact Name, Address and Phone Number. What you actually get depends on which lead vendor you do business with. For some vendors, for example, you can get fields like Subsidiary Status, Credit Rating Scores and Type of Business (SIC/NAICS).

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