Everyone knows that plumbing and heating supplies wholesale and manufacturers business sales are all about relationships -- and the process of developing great relationships starts with solid sales leads.
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In this market, inexperienced sales teams often to learn that. Sometimes, working smart is just as important as working hard -- and when it comes to working smart, it's tough to beat an exceptional plumbing and heating supplies wholesale and manufacturers business lead database.
The Value of Good Sales Leads
Why do some business leaders spend small fortunes on office furniture and then refuse to buy lead lists?
The decision to purchase a lead list is essentially an investment in your company's sales cycle. It's the purchase of an asset that can deliver real financial returns in the form of increased sales revenues.
Still not convinced? Then consider this: the time your team spends pouring through business directories is time they aren't spending meeting with clients. It doesn't take very many hours spent on in-house lead generation to justify an investment in a quality lead list.
Leads vs. Prospects
If you've hired a quality lead list vendor, your provider will deliver an updated lead list that has been sorted according to company size, years in business, zip code and other criteria. But your work isn't done yet. Unless you are using the lists for mass marketing campaigns (e.g. direct mail), your sales force will still need to conduct lead qualification. Since the plumbing and heating supplies wholesale and manufacturers business contacts have been culled from a larger group of updated prospects, you'll have better higher conversion rates -- but you'll still need to expend energy to achieve maximum return on your investment.
Who Sells Lead Lists?
It isn't hard to find high quality, plumbing and heating supplies wholesale and manufacturers business lead lists. First-rate lead lists come from first-rate lead list providers.
So as a seller, your search needs to focus on the upper echelon of lead list providers. New and inexperienced providers typically aren't the best candidates for business owners who are serious about sales.
At Gaebler, we advise our readers to consider Experian Business Services for plumbing and heating supplies wholesale and manufacturers business lead lists. Experian earned their stripes with a strong track record of offering the most accurate and up-to-date lead lists available. They maintain real-time counts on qualified prospects and make it easy for their clients to filter targets according to a range of geographic and demographic criteria.
Typical Lead List Database Fields
In dealing with the biggest lead list companies, you will typically get Company Name, Contact Name, Address and Phone Number. What you actually get depends on which lead vendor you buy from. In some cases, for example, you will also get fields like Executive Titles, Email Addresses and Number of Employees.
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