January 18, 2021  
 
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Mailing Lists for Water Gardens, Fountains, and Ponds Businesses

Buying lead databases is a proven way to hit your sales numbers. But be sure to incorporate them into your sales strategy.

New lead generation has a tendency to become more challenging over time. If you leave lead generation to chance, a frustrating decline in sales should be avoided at all costs.
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Even though lead lists create a more efficient sales process, to achieve maximum ROI high quality lead lists need to be carefully integrated into your sales process.

Finding the Best Leads Within a Lead List

A first-rate lead list provider, your provider will deliver an updated lead list that has been sorted according to company size, years in business, zip code and other criteria. But your work isn't done yet. Unless you are using the lists for mass marketing campaigns (e.g. direct mail), list contacts need to be further qualified by your sales team. Since the water gardens, fountains, and ponds business contacts have been distilled from a larger pool of updated prospects, you'll have better higher conversion rates -- but you'll still need to expend energy to achieve maximum return on your investment.

Selecting a Water Gardens, Fountains, & Ponds Business Lead List Provider

The key to finding a good water gardens, fountains, and ponds business lead list is to focus your search on the industry's best providers. Some providers charge big bucks for leads that are stale and inaccurate. Good lead list providers care about quality. They are invested in ensuring that their lists are up-to-date and deliver leads that have been targeted to meet precise sales criteria.

There are several good lead list providers on the market. If you're not sure where to begin your search, we highly recommend Experian Business Services. Experian has the characteristics we look for in a water gardens, fountains, and ponds business lead list vendor. Their database of more than 14 million U.S. companies is updated monthly and can be filtered by geographic, demographic and other criteria to create lead lists that are customized to your needs and specifications.

In-House Leads vs. Purchased Lead Lists

Business owners often avoid lead lists because they feel they can produce the same results using in-house resources. However, they often overlook the fact that lead list providers are specialists who are highly skilled in identifying targeted leads. Subsequently, a good lead list provider can produce a list of prospective water gardens, fountains, and ponds businesses at a cost that is much lower than in-house lead generation. Additionally, the best list providers have developed mechanisms that capture new water gardens, fountains, and ponds businesses as they enter the marketplace and meticulously maintain their contact databases. For most in-house sales units, that kind of accuracy just isn't practical.

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Are You Currently Running a Water Gardens, Fountains, & Ponds Business?

If you operate a water gardens, fountains, and ponds business, these additional resources will be of interest:

Marketing a Water Gardens, Fountains, and Ponds Business

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Need Information on Opening a Water Gardens, Fountains, & Ponds Business?

If opening a water gardens, fountains, and ponds business is on your to-do list, these resources were written to assist you:

How to Start a Water Gardens, Fountains, & Ponds Business

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