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New Power Woman Business Center Empowers Female Entrepreneurs

Written by Jenna Weiner
Published: 12/2/2009

Power Media Group will start a Power Woman Business Center.

The latest innovation from Power Media Group could be good news for entrepreneurs in the California area. Patricia Gracia, the advertising agency's founder, will open a Power Woman Business Center in Santa Clarita.

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Gracia hopes to offer women entrepreneurs the tools and support to reach success through the resources and know-how of Power Media Group. SMB owners will be provided assistance with the development of business plans and tips on new strategies to boost existing businesses.

The office will become a space where women working from home can meet clients in an appropriate setting. This is particularly essential in a period where, as the Associated Press reports, virtual office space is often essential to existing SMBs survival.

Gracia hopes this opportunity will help entrepreneurs. "During a recession is the time to seize opportunities to create new business ventures, and the facts affirm a potential market - through small business orders, and these entrepreneurs need help to start their business during this difficult times."

The Center's focus on female entrepreneurs might demonstrate a keen understanding of the gender divide in current start-up businesses. The National Entrepreneurial Association reports that men are backing away from new enterprises while women are increasingly taking business entrepreneurial initiatives in this trying economic climate (up 1.4 percent to a total of 7.5 percent).

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