A business exit is always a trying experience. But when you need to sell your baby stroller business in a depressed economy, the challenges can seem insurmountable.
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Despite the overall mood of the marketplace, baby stroller businesses are still an attractive investment, especially when sellers have invested time and energy in preparing their companies for a sale.
Hoping for a quick baby stroller business sale? You may be disappointed. The amount of time your business will be on the market depends on how aggressively it is priced and marketed. Before you can list your baby stroller business, you'll need to invest as much as a year in preparing it for prospective buyers. Even though it's conceivable that an attractive opportunity could sell in weeks, an immediate flood of offers could indicate that the business is underpriced.
Broker vs. No Broker
The decision of whether or not to hire a business broker should never be taken lightly. Although brokerage fees can be substantial, the right broker can reduce the amount of time your baby stroller business sits on the market. You can also expect to receive a higher sales price for your business in a broker-assisted deal.
Sweetening the Deal
Seller concessions sweeten the deal for buyers and are a necessary fixture in a sluggish economy. Concessions can consist of non-cash as well as cash incentives. When you've reached your limit on price, consider offering non-cash concessions to encourage a commitment from the buyer. A limited amount of training and mentoring may seem inconsequential to you, but to a young baby stroller business owner, they can be critical launching points for their ownership journey.
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