Fortunately for sellers, forward-thinking entrepreneurs continue to be attracted to fast food restaurants that exhibit strong financials and potential for future growth.

Buyer Identification

It's difficult to predict where the buyer of your fast food restaurant will come from. To cover all your bases, you'll need to conduct a broad buyer search process. Although it's helpful to target promotional tactics to likely buyers, allow for some exposure to the broader market. networking may also prove to be a valuable resource for identifying prospective buyers, but only to the extent that it can be done discreetly.

Preparing Family Members

Many sellers embarked on their fast food restaurant sale without adequately considering the impact it will have on their families. Unfortunately, families often experience turmoil during a sale even when the primary owner is convinced it's the right decision. The sale of the business will likely result in new family dynamics. To keep the family intact, the sale of a fast food restaurant has to include ample communication and shared decision-making.

Working with Accountants

Accountants come into play at several stages of the sale process. Before your fast food restaurant goes on the market, you should sit down with your accountant to clarify your financial goals and the tax consequences of a sale. Brokers often advise their clients to have an accountant perform an audit of the business prior to sale. With seller financing becoming common, professional accountants are playing a more central role in negotiations and buyer qualification.