September 30, 2020  
 
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Selling a Food Processing Business

Many business leaders say that now isn't the time to try to sell a food processing business. At Gaebler, we think it's a great time to sell a food processing business. Here's why . . ..

A business exit is always a trying experience. But when you need to sell your food processing business in a depressed economy, the challenges can seem insurmountable.
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If your exit strategy involves selling a food processing business now, sellers need to make a strong case for buyers to purchase at or near the asking price.

Working with Appraisers

Next to your broker, a skilled appraiser is the person most capable of adding value to the price of your food processing business. By hiring an appraiser to conduct a thorough appraisal of tangible and non-tangible assets prior to listing, you get a measure of the true worth of your business. Although the appraised value of your business may not be the same as the sales price, you gain valuable insight that can be used to your advantage during negotiations. If you're disappointed with the appraiser's estimate of your company's worth, you have the option of seeking a second opinion. However, it's more often the case that you will need to adjust your expectations of your business's value to buyers.

Team-Based Negotiation Strategies

Business sellers are sometimes surprised to find themselves in the position of negotiator-in-chief. When you sell your food processing business, your business brokers may or may not be willing to conduct negotiations for you. Negotiation is a chess game, best played with the resources and backend support of a negotiation team. A negotiation team comprised of trusted advisors and senior business leaders is essential in helping you devise a winning negotiation strategy. More importantly, a negotiation team can serve as a sounding board -- an objective presence that prohibits your personal emotions from clouding your judgment or sabotaging your efforts to negotiate a successful deal.

Dealing with Your Emotions

Business sellers sometimes struggle to handle the emotions of a sale. You probably have good reasons for selling your food processing business now, but that doesn't make the emotions you will experience any easier. We advise sellers to discuss their feelings with family members and close friends before, during and after the sale. At the same time, it's helpful to consult with people who can help limit the influence of your emotions on negotiations and other aspects of the sale process.

More Exit Planning Articles

Given your interest in exit planning and in food processing businesses, you might find these additional resources to be of interest.

Marketing a Food Processing Business

Selling to Competitors

Selling Part of a Business

Five Tips for Maximizing Your Business Sale Price


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Do you have any tips on selling food processing businesses? If so, we'd love to hear from you!


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