Exit Planning Techniques By Market

Selling a Fruit and Vegetable Juices Business

There are few things as intimidating as selling a business in a sluggish economy. Fortunately, a fruit and vegetable juices business sale isn't as scary as it seems.

The business-for-sale market is just as frustrating for buyers as it is for sellers these days. Although there are plenty of entrepreneurs who want to buy a fruit and vegetable juices business, capital restrictions are holding them back.

In a skittish economy, fruit and vegetable juices business sellers can access several strategies to receive fair market value from entrepreneurs who understand the value of a good business investment.

Workforce Concerns

As a business owner, you want to keep you employees informed about your plans; as a seller it's in your best interest to keep your employees in the dark for as long as possible. You're concerned about confidentiality, and rightfully so. However, the longer the selling process drags on, the more likely it is that rumors will begin to circulate throughout your workforce. Consider informing your key employees first, followed by the rest of your workforce later in the process. Maintain a positive tone in your conversations and answer your employees questions as completely as you can without jeopardizing the sale.

Maintaining Objectivity

Emotions run high during the sale of a fruit and vegetable juices business. Sellers typically overvalue their companies compared to the rest of the marketplace. Although it may be a hard pill to swallow, you need to find a way to introduce objectivity into your sale. A business broker can be a valuable resource in right-sizing your expectations and preparing you for market realities.

Advantages of Hiring a Broker

A good broker can offer several benefits to business sellers. Right out of the gate, brokers know how to help their clients properly prepare their businesses for a sale. More importantly, brokers have the ability to identify serious buyers and maintain confidentiality throughout the sale process. Although you will pay a fee for brokerage, it's generally worth it because the end result will be a higher sales prices and more favorable terms.

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