Business Exit Planning

Selling a Money Market Funds Business

A good business is about more than dollars and sense. To make your money market funds business what it is today, you've had to fully invest yourself in its success. But the hard work isn't done yet. Before you can make a graceful exit, you will have to invest yourself in your business sale.

The economy isn't the only thing that is uncertain these days. So are money market funds business buyers, many of whom are waiting to pull the trigger on their next acquisition.

But sooner or later, all good things must come to an end. And when that day arrives, you need to know how to sell your money market funds business in a way that achieves positive outcomes for you and the business.

Brokerage Benefits

A good broker can offer several benefits to business sellers. Right out of the gate, brokers know how to help their clients properly prepare their businesses for a sale. Second, a good business broker is a master at confidentiality locating money market funds business sale prospects and guiding sellers through negotiations. Brokerage isn't cheap. But even though you can spend as much as 10% of the sale price on a good broker, you'll likely achieve decent ROI through an improved final sale price.

Leveraging Seller Concessions

Seller concessions are becoming more commonplace in business-for-sale transactions. By far, seller financing is the most sought-after concession, especially in the current economic environment. Capital is scarce, causing new entrepreneurs to rely on sellers to finance at least part of the purchase price. If you are unwilling or unable to offer financing, be prepared to offer other types of concessions to close the deal.

When Is the Right Time to Sell?

When is it the right time to sell your money market funds business? If you're asking the question, now may be the time to put your business on the market. Opinions are mixed and some consultants are advising money market funds business owners to wait for a better economy to put their business on the market. We aren't nearly as pessimistic about the money market funds business marketplace. With fewer money market funds businesses on the market, there are ample opportunities for sellers to capture the attention of qualified buyers.

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