Business Exit Planning

Selling a Motorcycle Performance and Racing Equipment Business

The decision to sell your motorcycle performance and racing equipment business isn't something that should be taken lightly, especially these days. If a business exit is on the horizon, you'll want to check out our suggestions for staying ahead of the market.

The decision to sell a motorcycle performance and racing equipment business is never easy. In addition to the personal enjoyment you received from the business, you probably have concerns about what will happen to the people who made your motorcycle performance and racing equipment business a success.

If your exit strategy involves selling a motorcycle performance and racing equipment business now, sellers need to make a strong case for buyers to purchase at or near the asking price.

Realistic Expectations

Objectivity is a rare commodity in a business sale. You have invested yourself in making your motorcycle performance and racing equipment business the success it is today, but in the eyes of prospective buyers, your operation is only worth fair market value. It is difficult for many owners to accept the cold, hard facts about their company's worth, but objectivity is the name of the game in a successful motorcycle performance and racing equipment business sale. A business broker can be a valuable resource in right-sizing your expectations and preparing you for market realities.

Sweetening the Deal

Like it or not, prospective buyers are going to ask you to make certain concessions in the sale of your motorcycle performance and racing equipment business. But don't limit your view of concessions to financial incentives. It's not unusual for sellers to offer non-cash incentives to help inexperienced entrepreneurs get off to a successful start. A limited amount of training and mentoring may seem inconsequential to you, but to a young motorcycle performance and racing equipment business owner, they can be critical launching points for their ownership journey.

Benefits of Third-Party Assistance

Rarely, if ever, do owners sell a motorcycle performance and racing equipment business without outside assistance. Although it's wise to recruit a business broker, brokerage isn't your only concern. Additionally, you may want to hire professionals for legal, valuation and other functions before you put your business on the market. The early recruitment of external resources reduces your risk and results in a more predictable final outcome.

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