Business Exit Planning

Selling a Multimedia Presentations Business

There are no guarantees when you sell a multimedia presentations business. But our tips will equip you with the information you need to increase the likelihood of a successful sales outcome.

You need to get a good price for your multimedia presentations business. To get there, you'll need to set realistic expectations and follow a deliberate selling strategy.

Success is a factor of preparation, execution and a keen eye for the market. As a business seller, you need to go into the process with the mental goal of presenting your business in the best possible light.

Laying the Groundwork

Effective multimedia presentations business preparation focuses on communicating value to prospective buyers. Professional business brokers understand buyers and know how to properly communicate a multimedia presentations business to the marketplace. Specifically, brokers can advise you about the preparation of financial statements and other documents buyers expect to see in a premium multimedia presentations business opportunity.

Advantages of Hiring a Broker

A good broker can offer several benefits to business sellers. First, business brokers are in tune with the realities of the market and are skilled at helping owners make their businesses attractive to premium buyers. Even more, the best brokers have a track of record of discreetly identifying likely buyers and contacting them on your behalf. Brokerage isn't cheap. But even though you can spend as much as 10% of the sale price on a good broker, you'll likely achieve decent ROI through an improved final sale price.

Valuation Methods

Professional appraisers can use three methods to determine the value ofa multimedia presentations business: The income method, the asset method and the market method. While the income method uses anticipated revenues as a value basis, the asset method focuses on the company's capital, real estate and intellectual assets. In many sales, the most accurate valuation comes from the market method which determines value based on the recent sales of similar businesses. As a safeguard, consider conducting appraisals using variations of multiple appraisal methods. Sellers should take note of the fact that all three valuation methods reward businesses that takes steps to increase assets and income.

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