Sell a Business Tips

Selling a Sailing School

Business-for-sale markets are susceptible to a variety of influences. As you know, the sailing school industry has seen more than its share of fluctuations in business values. Many sellers have exited their companies under less-than-ideal circumstances. Yet it's still possible to achieve personal and professional goals when selling a sailing school in the current economic environment.

The sailing school-for-sale marketplace is a nuanced environment, full of pitfalls for sellers who aren't prepared for its demands.

If you're looking for a reason to wait to put your business on the market, you'll find it. Selling a sailing school isn't easy, but we believe sellers can achieve their goals in any economic environment.

Factoring In Economic Variables

Several economic factors can affect the sale of a sailing school. A combination of economic conditions and market sentiment can complicate your sale. The truth is that perfect market conditions may never materialize. A much better approach is to focus on the factors that always attract buyers and investors. In our experience, the most important factors in the sale of a sailing school have little to do with the economy.

Leveraging Industry Connections

These days, sailing school buyers are an extremely diverse group with backgrounds in and outside of the industry. To advertise your sale to the widest possible audience, consider a listing on BizBuySell.com or other top online business-for-sale listing sites. More focused prospects are typically found within industry networks. When leveraging industry relationships for sales prospects, you'll need to be cognizant of the potential for competitors to use knowledge of your sale against you in the marketplace. Your broker may be able to offer strategies for promoting your sale within your network while maintaining some remnant of a confidential sale.

How to Skillfully Address Buyer Concerns

It's a common scenario: in an effort to perform a thorough due diligence process, buyers flood sailing school sellers with questions and requests, often to the point of becoming a nuisance. The questions sailing school ask during due diligence are designed to alleviate their concerns about the business and should be promptly addressed by the seller. Avoid answering buyer concerns with vague generalities. Instead, be as specific as possible, even if it means doing additional research before offering a response. If due diligence drags on too long, your broker may need to intervene.

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