The economy isn't the only thing that is uncertain these days. So are after school program buyers, many of whom are waiting to pull the trigger on their next acquisition.
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In order to market an after school program now, sellers need to make a strong case for buyers to purchase at or near the asking price.
Sellers aren't the only ones who can make concessions in a business sale. In many instances, sellers can request buyer concessions. For example, if the buyer needs seller financing, you can leverage a five-year loan to push for a higher sales price. Although you won't see all of the proceeds upfront, you'll earn interest on the balance and realize a higher price than you would in an all cash deal. Asset exclusions, retained ownership shares and long-term contracts with another of the seller's companies can also be leveraged to extract concessions from buyers.
Selecting a Broker
First-rate business brokers deliver prospects and profits to their clients. During the selection process, look for brokers with a proven track record of successful after school program sales. Take our word for it -- after school programs are unique businesses and you need a broker who understands how to properly market your after school program to prospective buyers. The best brokers should also come with a list of references, a demonstrable track record and a proven plan for selling after school programs.
Advertising Your Sale
Successful after school program sales incorporate comprehensive advertising plans. But confidentiality issues are a hurdle you'll need to address before you put your after school program on the market. A highly publicized sale creates vulnerabilities that can be exploited by your competitors. The best way to advertise an after school program is to enlist the assistance of a business broker who is skilled in locating and contacting prospective buyers.
Given your interest in exit planning and in after school programs, you might find these additional resources to be of interest.
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