How to Sell a Niche Market Business
Selling an Eggs Business
We hear from a lot of business owners who are timid about listing their eggs business. Despite the mood of the market, we think there are still opportunities to receive a good price for your eggs business. Here's what you need to know . . .
Cutting corners never pays off, especially in the sale of an eggs business.
Eventually, it will the time will come to exit your business. And when that day arrives, you need to know how to sell your eggs business in a way that achieves positive outcomes for you and the business.
Turning the Tables: Buyer Concessions
In a tight economy, seller concessions are the name of the game. But that doesn't mean you can't push for buyer concessions to achieve a more favorable outcome in the sale of your eggs business. Although this scenario frequently plays out around seller financed deals, it's possible to push for a higher sales price or other form of compensation if you agree to mentor the buyer for a specified period of time. Asset exclusions, retained ownership shares and long-term contracts with another of the seller's companies can also be leveraged to extract concessions from buyers.
Advertising Your Sale
Successful eggs business sales incorporate comprehensive advertising plans. However, confidentiality and other concerns can present challenges, even for sales professionals. If sale information leaks out, competitors can use it to steal customers and circulate negative messages about your business throughout the industry. Business brokers are skilled at publicizing eggs business sales while maintaining the confidentiality that is critical to your business.
Working with a Professional Accountant
Accountants come into play at several stages of the sale process. Before your eggs business goes on the market, you should sit down with your accountant to clarify your financial goals and the tax consequences of a sale. Brokers often advise their clients to have an accountant perform an audit of the business prior to sale. With seller financing becoming common, professional accountants are playing a more central role in negotiations and buyer qualification.
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