February 18, 2020  
 
Gaebler.com is a daily online magazine covering small business news. We help entrepreneurs transform ideas and innovations into greatness.

Resources for Entrepreneurs

 

How to Sell to Niche Markets

 

Selling to Auto Body Repair and Painting Businesses

No doubt about it, auto body repair and painting businesses are important sales targets for B2B operations that are prepared for a an uphill selling battle. If your offerings appeal to this market, it's time to learn how to sell to auto body repair and painting businesses in the new economy.

Not surprisingly, auto body repair and painting businesses are subject to normal business demands; they respond to businesses that offer solid, affordable products.
(article continues below)

New entries to the marketplace need to develop a comprehensive sales plan that is built on industry fundamentals.

SPECIAL OFFER. Looking for auto body repair and painting business mailing lists? Deliver your message to the right audience with highly targeted mailing lists from Experian. Special offer for Gaebler.com site visitors -- 5% off all Experian mailing list purchases.
 
Acquire an auto body repair and painting business mailing list now.
 

Marketing to Auto Body Repair & Painting Businesses

There are multiple methods for marketing your products to auto body repair and painting businesses. In addition to personal contacts, advertisements in relevant media combined with online marketing techniques can substantially boost conversions and revenue.

Many businesses find that direct marketing is also helpful in marketing to auto body repair and painting businesses because it is a non-threatening resource for introducing their products to new customers.

The first step of a successful direct marketing strategy is to obtain a lead list from a reputable third-party provider like Experian Business Services, a company known for delivering consistently high-quality lists. From there, you can customize your direct marketing approach toward your company's strengths and perceived needs in the marketplace.

How to Sell to Auto Body Repair & Painting Businesses

After you have established contact with a prospect, how do you close the sale?

Like many of us, auto body repair and painting business business owners are busy professionals operating on tight schedules. As a rule, be respectful of your customers' time constraints and adjust your pitches to accommodate their schedules.

In some instances, your initial contact at auto body repair and painting businesses you call on may not even be the decision maker, so you'll need to quickly identify key staff and be prepared to sell to office managers or others in the organization.

Cost Analysis of Your Selling Tactics

Every part of your sales strategy is worthy of cost analysis. Business owners sometimes overlook cost considerations and instead, choose to invest in sales strategies that fall short of ROI expectations.

For example, even though it might seem logical to increase the size of your sales force to expand your base of auto body repair and painting business customers, the additional labor overhead may be an inefficient decision from a cost analysis perspective.

More Articles on Selling

Given your interest in selling and in auto body repair and painting businesses, you might find these additional resources to be of interest.

Mailing Lists for Auto Body Repair and Painting Businesses

Get Sales Leads from Webinars

Buying Business Mailing Lists


Conversation Board

We always appreciate feedback from our readers. If you have any comments, suggestions, or questions about selling to auto body repair and painting businesses, we encourage you to get in touch with us today!


Questions, Comments, Tips, and Advice  Code Image - Please contact webmaster if you have problems seeing this image code
Problem Viewing Image
Load New Code

Do You Own an Auto Body Repair & Painting Business?

If you have an existing auto body repair and painting business, you are in the wrong spot. Try these useful resources:

Marketing an Auto Body Repair and Painting Business

Selling an Auto Body Repair and Painting Business

Want to Start an Auto Body Repair & Painting Business?

If you want to start an auto body repair and painting business, we have some better resources for you:

How to Start an Auto Body Repair & Painting Business

More Sales Guides

If you are looking for advice on selling to a different company type, peruse our directory of sales guides below.

Browse more niche market sales guides:

 

 

 

 

Additional Resources for Entrepreneurs

Lists of Venture Capital and Private Equity Firms

Franchise Opportunities

Contributors

Business Glossary