Selling to an Industry

Selling to Concrete Products Wholesale and Manufacture Businesses

As the market recovers, concrete products wholesale and manufacture businesses are gradually bouncing back from the Great Recession and are starting to reinvest. To achieve success in the concrete products wholesale and manufacture business industry, you'll need to pay attention to the basics.

Penetrating the world of concrete products wholesale and manufacture businesses can require complex sales and marketing strategies.

These days, intelligence and hard work are two things that never go out of style � especially for companies that sell to concrete products wholesale and manufacture businesses.

High Impact Strategies

Successful sales strategies leverage cost efficiencies to deliver higher profit margins. In many cases, these strategies revolve around the more efficient utilization of resources that already exist in your organization.

By coordinating your business' sales and marketing strategy with resources such as your company website, social media presence and PR initiatives, you can dramatically increase the ROI of the resources you use to sell to concrete products wholesale and manufacture businesses.

Create a Plan

There is nothing haphazard about effective concrete products wholesale and manufacture business sales. The industry is filled with seasoned veterans who know their way around the marketplace.

As a result, best of breed B2B sellers know better than to leave anything to chance. Before they start selling, they create sales plans that address factors like market demand, competitive pressures, industry trends, pricing structures and more. Although you might be able to get away with anemic planning in some industries, the concrete products wholesale and manufacture business industry will crush your business dreams unless you go into it with a carefully crafted blueprint.

How to Generate Solid Leads

There aren't any uniform rules for generating solid sales leads. However, leading sellers typically adopt a systematic approach inlead generation. When possible, businesses that sell to concrete products wholesale and manufacture businesses should take steps to automate the lead generation process by leveraging technological solutions and face-to-face networking.

One option worth considering is the incorporation of lead lists into your prospecting routines. Lead lists provided by third-party vendors are usually cost-effective compared to the labor requirements for in-house lead generation.

At Gaebler, we advise our business partners to explore Experian Business Services for concrete products wholesale and manufacture business lead lists. Experian is a reputable firm that is known for providing accurate lists that can be filtered according to geography area, demographic traits and other criteria.

Share this article


Additional Resources for Entrepreneurs

Lists of Venture Capital and Private Equity Firms

Franchise Opportunities

Contributors

Business Glossary