March 28, 2020  
 
Gaebler.com is a daily online magazine covering small business news. We help entrepreneurs transform ideas and innovations into greatness.

Resources for Entrepreneurs

 

Selling to Niche Markets

 

Selling to Travel Marketing Businesses

If your company is struggling to hit sales goals, take a minute and read our advice on selling to travel marketing businesses. Here are some of the things that are required to sell to travel marketing businesses in today's marketplace.

Over the past several years, travel marketing businesses have experienced moderate growth rates compared to other businesses.
(article continues below)

These days, initiative and strategy are two things that never go out of style especially for companies that sell to travel marketing businesses.

SPECIAL OFFER. Need to find travel marketing business prospects? Purchase precision-targeted business and consumer mailing lists from Experian. Special Experian promotion for Gaebler.com site visitors -- 5% off all Experian mailing list purchases.
 
Acquire a travel marketing business mailing list now.
 

Sales Incentives

In a perfect world, you want your sales force to be self-motivated to perform at a high level. But to encourage constant improvement, consider offering sales incentives to sales reps that exceed travel marketing business sales targets.

Incentives don't have to break your budget -- sometimes merely acknowledging a team member's exceptional effort is more valuable than an expensive incentive that lacks recognition or prestige.

Benefits of Networking

Networking broadens your prospect pool. In addition to raising your company's profile, it increases your credibility with travel marketing businesses.

But more importantly, a strategy that emphasizes networking can be a lead generation machine. Sometimes the leads you generate through solid networking will be leads that you had never considered before.

Reaching Prospective Customers

Prospecting turns names into promising leads.

Networking can dramatically improve your team's prospecting abilities and closing rates. However, it's important to make sure your sales force isn't so focused on conversation that they miss the point of prospecting, i.e. the identification of likely buyers, key decision makers and high value industry contacts. In other words, quality is just as important as quantity when prospecting for travel marketing businesses.

Lead lists are advantageous because they narrow the field for your team. Third-party lists from reputable vendors (e.g. Experian Business Services) equip your sales personnel with a large quantity of targeted leads, making it easier for your company to balance the quantity and quality demands that are prerequisites for effective prospecting.

More Articles on Selling

Given your interest in selling and in travel marketing businesses, you might find these additional resources to be of interest.

Sales Prospecting

Closing the Sale

Mailing Lists for Travel Marketing Businesses

Cold Call Tips


Conversation Board

Looking for more information about how to convert travel marketing business prospects to repeat customers? Then we want to hear from you! Send us your comments and questions, and we'll do our best to help you get started.


Questions, Comments, Tips, and Advice  Code Image - Please contact webmaster if you have problems seeing this image code
Problem Viewing Image
Load New Code

Do You Own a Travel Marketing Business?

If you have an existing travel marketing business, you are in the wrong spot. Try these useful resources:

Marketing a Travel Marketing Business

Selling a Travel Marketing Business

Want to Start a Travel Marketing Business?

If you want to start a travel marketing business, we have some better resources for you:

Opening a Travel Marketing Business

More Sales Guides

If you are looking for advice on selling to a different company type, peruse our alphabetical directory of sales guides below.

Browse more niche market sales guides:

 

 

 

 

Additional Resources for Entrepreneurs

Lists of Venture Capital and Private Equity Firms

Franchise Opportunities

Contributors

Business Glossary