Tech Company M&A Transactions
DataXu Acquisition
Based in Boston, DataXu was purchased by Roku. Roku disclosed that the acquisition price was $150 million.
Transaction Overview
Company Name
Acquired By
Announced On
10/22/2019
Transaction Type
M&A
Amount
$150,000,000
M&A Terms
The deal is meant to help Roku further grow its suite of tools for advertisers, at a time when its platform business is a larger contributor to Roku's bottom line compared with hardware sales. The transaction is a mixture of cash and stock, is for $150 million.
Company Information
Company Status
Acquired or Merged
Industry
Digital Media & VR & AR
Mailing Address
53 State St. 25th Floor
Boston, MA 02109
USA
Boston, MA 02109
USA
Phone
Website
Email Address
Overview
DataXu is an independent, 100% marketer-aligned data and analytics technology company. Leverage the power of programmatic advertising to increase revenue.
Profile
Social Media
Company News
Facebook
YouTube
Management Team
Title
Name
Email & Social
Chief Executive Officer
Mike Baker
Chief Financial Officer
Chris Sullivan
Chief Technical Officer
Willard Simmons
Co-Founder
Sandro Catanzaro
Co-Founder
Bruce Journey
VP - Human Resources
Tiffany Mosher
VP - Product Management
Aaron Kechley
VP - Sales
Ed Montes
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About Database of VC Transactions
We do our best to report on every notable VC transaction. VC investment data records reported here are sourced from publicly available VC deal announcements. The data is sourced from VentureDeal.com, an affiliated venture.
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