Tech Company Financing Transactions
Anametrix Funding Round
Anametrix, operating out of San Diego, secured $4.4 million from TVC Capital.
Transaction Overview
Company Name
Announced On
10/10/2012
Transaction Type
Venture Equity
Amount
$4,400,000
Round
Series A
Investors
TVC Capital (Steven Hamerslag)
Proceeds Purpose
Anametrix will use the investment to scale sales and marketing effortsto exploit the increasing market demand for digital analytics and fuelproduct innovation, particularly in next-generation predictiveanalysis for marketers.
Company Information
Company Status
Acquired or Merged
Industry
Digital Media & VR & AR
Mailing Address
10225 Barnes Canyon Rd. A200
San Diego, CA 92121
USA
San Diego, CA 92121
USA
Phone
Website
Email Address
Overview
At Anametrix, our vision is to become the wheelhouse of all data, the one place where marketers can see, analyze, and act on the data they have -- whatever the data is and wherever it comes from. The biggest challenge companies have in marketing today is that everything lives in silos.
Profile
Social Media
Company News
Facebook
YouTube
Management Team
Title
Name
Email & Social
Chief Executive Officer
Pelin Thorogood
Chief Technical Officer
Mark Caldwell
VP - Client Services
Olivier Silvestre
VP - General Counsel
Michael Christian
VP - Operations
Gilles Godard
VP - Product Management
Barry Parshall
Browse more venture capital transactions:
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