Tech Company Financing Transactions

Novel Effect Funding Round

Novel Effect secured a $3 million Series A investment round on 5/23/2018. Investors included Alpha Edison, TenOneTen Ventures and Amazon.

Transaction Overview

Company Name
Announced On
5/23/2018
Transaction Type
Venture Equity
Amount
$3,000,000
Round
Series A
Investors

Alpha Edison (Lead Investor) (Nick Grouf)

TenOneTen Ventures (Lead Investor)

Amazon (William Carr)

Lux Capital

Maveron

McCune Capital

Waverley Capital (Daniel Leff)

Proceeds Purpose
The 11-person startup will use the fresh cash to acquire more users, grow its internal team, and expand its technology into new product categories and platforms. It plans to roll out an Android app and Alexa Skill in the future.

Company Information

Company Status
Private & Independent
Industry
Electronics
Mailing Address
Undisclosed
Seattle, WA 98101
USA
Phone
Undisclosed
Email Address
Overview
As the birth of every new child has a tendency to do, our daughter changed the way we thought about our lives. No longer would we be alone in this world, living each day with the sun and enjoying every bit, but soon we would add to our family someone more important than either of us will ever be.
Profile
Novel Effect LinkedIn Company Profile
Social Media
Novel Effect Company Twitter Account
Company News
Novel Effect News
Facebook
Novel Effect on Facebook
YouTube
Novel Effect on YouTube

Management Team

Title
Name
Email & Social
Chief Executive Officer
Matthew Hammersley
  Matthew Hammersley LinkedIn Profile  Matthew Hammersley Twitter Account  Matthew Hammersley News  Matthew Hammersley on Facebook
Co-Founder
Melissa Hammersley
  Melissa Hammersley LinkedIn Profile  Melissa Hammersley Twitter Account  Melissa Hammersley News  Melissa Hammersley on Facebook


 

 

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Prev: 5/23/2018: Tango Card venture capital transaction
Next: 5/23/2018: Pensa Systems venture capital transaction

 

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We do our best to document all VC transactions involving tech companies. VC transactions on this site are sourced from news reports and company announcements. The information comes to us via our partnership with VentureDeal.com, an affiliated venture.

 


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