Baba Care Funding Round

2/25/2026

Venture Equity

$6,500,000

Seed

The capital will support the continued expansion of Baba's Medicare-covered advocacy services, deepen partnerships with providers and health systems, and advance its long-term mission to make healthcare simpler, safer, and more manageable by embedding advocacy throughout the care journey.

Private & Independent

Healthcare Services

Undisclosed
New York, NY Undisclosed
USA

A simple belief: Navigating healthcare bureaucracy shouldn't be the hardest part of getting healthy and staying whole. Ten thousand Americans turn 65 every day, and they're expected to navigate a stunningly complex healthcare system by themselves. When folks get confused or overwhelmed, they have worse health outcomes and the system (and taxpayers) wastes money. Baba makes it easier by pairing older adults with advocates who coordinate their care. Our advocates are nurses and social workers, and they've supported thousands of families by writing insurance appeals, researching specialists, getting medical equipment and cheaper medications, and scheduling appointments.