Tech Company M&A Transactions
Optimal Acquisition
Optimal was acquired by Brand Networks. The transaction was announced on 10/16/2013. Brand Networks said the transaction price was $35 million.
Transaction Overview
Company Name
Acquired By
Announced On
10/16/2013
Transaction Type
M&A
Amount
$35,000,000
M&A Terms
The acquisition will be paid for with cash and stock.
Company Information
Company Status
Acquired or Merged
Industry
Enterprise IT
Mailing Address
100 Bush St. 780
San Francisco, CA 94104
USA
San Francisco, CA 94104
USA
Phone
Website
Email Address
Overview
Optimal, Inc. provides unparalleled audience data to help marketers manage and optimize their social advertising campaigns, all in real-time. The company is a member of Facebook's Preferred Marketing Developer (PMD) program and is based in San Francisco, with offices in New York and Palo Alto.
Profile
Social Media
Company News
Facebook
YouTube
Management Team
Title
Name
Email & Social
Chief Executive Officer
Jamie Tedford
Chief Financial Officer
Joyce Bell
Chief Marketing Officer
Wayne Amand
Chief Operating Officer
Ed Davis
Chief Technical Officer
Mike Garsin
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